Senior Product Marketing Manager

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AnywhereNow is a fast-paced, mission-driven company transforming customer experience through AI-powered contact centre solutions. Our portfolio includes Dialogue Cloud, Tendfor, and Deepdesk, delivering capabilities across Microsoft Teams environments and enterprise CX platforms.

We are at the forefront of intelligent customer engagement, and this role will play a pivotal part in amplifying our leadership in Virtual Agents and AI, especially as we deepen our integration with Microsoft Copilot and other advanced tools.

Role Overview:

We’re seeking a strategic yet hands-on Senior Product Marketing Manager to lead the go-to-market strategy for Deepdesk, our omnichannel AI solution. Deepdesk empowers agents and delights customers with real-time, intelligent support across email, chat, and voice, tackling challenges like fragmented information and manual conversation summaries using Generative AI.

This role is ideal for someone with a strong background in marketing AI technologies, particularly those familiar with Microsoft Copilot and similar innovations. You’ll shape our Virtual Agents and AI story, positioning AnywhereNow as a leader in next-gen customer service.

Key Responsibilities:

  • Drive go-to-market product strategies from concept through launch and beyond.
  • Develop compelling product positioning and messaging frameworks that differentiate AnywhereNow in the CCaaS space.
  • Lead launch plans, sales enablement, and campaign asset creation.
  • Collaborate with product managers to align roadmap messaging with customer needs.
  • Conduct competitive analysis and market research to inform strategy.
  • Partner with sales, support, and customer success to refine messaging.
  • Ensure consistent product storytelling across all marketing channels.
  • Track and report on campaign performance, pipeline impact, and product adoption.
  • Define and monitor KPIs such as adoption, engagement, conversion, and pipeline impact.
  • Establish feedback loops with sales, customers, and partners to inform strategy.

What We’re Looking For:

  • Proven experience in go-to-market strategy and product launches within CCaaS or enterprise SaaS.
  • Demonstrated success in promoting Virtual Agent solutions or similar AI-driven platforms.
  • Experience marketing AI technologies, especially Microsoft Copilot, is a strong advantage.
  • Strong technical understanding with the ability to translate features into customer benefits.
  • Excellent communication and storytelling skills.
  • Collaborative team player who thrives in a fast-paced, high-growth environment.
  • Strategic thinker with a bias for action and results.
  • Comfortable working independently and taking ownership of deliverables end-to-end.

Why Join Us?

  • Be part of a company on a mission to redefine customer experience.
  • Collaborate with passionate teams across the business.
  • Shape the future of enterprise dialogue management and AI-driven CX.
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Location:
London
Category:
Marketing & Media

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