Marketing Manager CRM

New Yesterday

Drive growth, shape campaigns, and lead marketing strategies that connect communities. Join Truespeed as our new Marketing Manager and play a pivotal role in the future of broadband. Marketing Manager - CRM Bath, BA2
Hybrid (2-3 days per week in office) Full time, permanent (40 hours per week) £44,000 - £55,000 per annum Please Note: Applicants must be authorised to work in the UK Why Join Us? We believe in rewarding talent -heres what we offer: Life insurance (4x salary) Private healthcare 25 days holiday + bank holidays Pension scheme Health, lifestyle & financial wellbeing perks (inc. 24/7 online GP) Hybrid working & free onsite parking About Truespeed Were on a mission to transform connectivity across the South West with our ultrafast, fullfibre broadband. Were growing fast, and were looking for a talented expert to take ownership of our Direct Marketing and CRM strategy and help us achieve ambitious growth. The Role In this role, youll take the lead in planning, executing, and optimising Truespeeds CRM strategy and campaigns across multiple Direct Marketing channels. Youll play a crucial role in driving customer acquisition, engagement, and retention while ensuring our customer contact activities directly support our commercial goals. You will work alongside our Sales, Customer Contact and Digital teams to maximise Truespeeds growth. This is a hands-on role that requires a deep understanding of CRM system operations, campaign management, and cross-functional collaboration. The successful candidate should expect to spend 2-3 days a week in Truespeeds Bath HQ office and occasionally travel to operating regions/markets. Key Responsibilities: Plan and deploy Truespeeds Prospect & Customer Lifecycle Contact strategy Build, deploy and track Direct Marketing and CRM campaigns on Truespeeds Hubspot platform (Experience of HubSpot or similar CRM platforms would be highly desirable) Innovate and develop Truespeeds Customer Lifetime Management practices through direct marketing channels covering targeting, acquisition, conversion, engagement and retention Use data and analytics to target, test, and optimise campaigns to increase conversions and engagement Support growth initiatives like referral schemes and partnerships and work to incorporate them into Truespeeds customer lifecycle management strategy What Youll Bring: 5+ years experience in Direct Marketing and CRM (B2C/ D2C/ Subscriptions) Platforms Strong, demonstrable, and hands-on CRM skills with knowledge of building & deploying campaigns (HubSpot or similar platform expertise preferred) Proven success in achieving customer growth goals through campaign optimisation and data-driven insights Confident with extracting insights through analytics tools (Power BI, Tableau, etc.) and articulating strategy/ execution plans on Powerpoint/ Word Comfortable working in a fast-paced, changing environment Degree in Marketing, Economics, Finance or related discipline Previous experience in Subscriptions and/or B2C telecoms/ broadband environments would be an advantage Be part of a team thats transforming broadband in the South West
apply today and help shape the future of connectivity. How to apply for the role: If you have the skills and experience required for this position, click apply today and you will be directed to the company website where you will be able to submit an application form. You must be authorised to work in the UK. No agencies please. Other suitable skills and experience include Digital Marketing Manager, CRM Manager, Campaign Manager, Customer Acquisition Manager, Growth Marketing Manager, Direct Response Manager, Retention Marketing Manager, Broadband Marketing Manager, Marketing Communications Manager, Brand Manager.
TPBN1_UKTJ
Location:
Bath
Salary:
£50,000
Job Type:
FullTime
Category:
Marketing

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