Marketing Lead

New Today

OverviewThis is a rare opportunity to play a critical role in shaping the delivery of a flagship event from the ground up. This role involves creating and executing the conference's marketing strategy, driving awareness, ticket sales, and engagement from both consumer and professional audiences. You will build the brand from scratch, shape the narrative around longevity and healthy ageing, and deliver high-impact multi-channel campaigns to position the conference as the go-to event in its category.The conference will join the Founders Forum events universe, evolving from our successful Founders Longevity Forum series created in partnership with Longevity.Technology. We are developing this new initiative alongside Phil Newman, Founder of Longevity.Technology, who brings extensive expertise and deep connections within the longevity space.Founders Forum is Europe’s prominent entrepreneur community, focused around a number of events annually where our guests engage in open debate, brainstorms, discussion and problem solving in an intimate and collaborative atmosphere – building connections and discussing how to accelerate the positive impact of technology on the world. Responsibilities
Own the full marketing plan, from brand positioning to campaign execution, across digital, social, PR, content, and partnerships. Develop tailored campaigns for consumer and professional audiences (B2C and B2B).
Audience Growth
Build and manage lead-generation campaigns to drive delegate, exhibitor, and sponsor acquisition. Use data and analytics to optimise campaign performance.
Brand Development
Create a distinctive brand identity for the conference and ensure consistent application across all channels. Oversee creative production (copywriting, design, video) in line with brand guidelines.
Content & PR
Work with media partners, influencers, and thought leaders to amplify event reach. Manage social media strategy, including influencer engagement in the longevity, health, and wellness space.
Collaboration
Partner with the Sales Lead to deliver marketing assets for sponsor/exhibitor campaigns. Work closely with the Event Director to align marketing with overall event goals.
Qualifications
5+ years of senior marketing experience in large-scale events, exhibitions, or consumer brands. Proven track record in delivering audience growth and ticket sales for events of 1,000+ attendees. Experience in both B2C and B2B marketing, ideally within health, wellness, lifestyle, or tech sectors. Strong grasp of digital marketing, including paid social, SEO/SEM, and CRM/email automation. Exceptional project management skills, able to balance multiple campaigns in a fast-paced environment. Creative thinker with an eye for compelling content and storytelling.
Benefits and Working Model We offer a range of flexible, discretionary benefits to our team – more can be shared during the interview process. We currently have a hybrid working model with 4 days spent in the office and 1 day with the option to work remotely/from home. Founders Forum Group’s Values Community firstMore than just fellow founders. Everything we offer is centred around the founders we work alongside. A goldmine of information, support and opportunity for our community. Our experience and connections allow us to offer unparalleled guidance, advice and events. We are committed to being there for the highs, the lows and everything in between. A trusted ally, driving positive action by championing the people behind great ideas and building real relationships. Entrepreneurial to our corePreserving our startup mentality is the key to being able to empathise with and fully support our growing community. Just like the founders we work with, entrepreneurship runs through our veins. We drive change and unearth new ways of thinking by reframing the way we approach an idea. We look at the possibilities of business through a new lens. Seeking out potential in every aspect of life, passionately pursuing new ideas. Founding the futureWe are forward thinkers. Always at the forefront of innovation. Our foot is firmly planted on the accelerator as we gain understanding of what tech is coming and new trends that will shape our lives. We have a hunger for knowledge and find joy in discovery, paving the way for a new way of thinking. Excellence without egoWe don’t take ourselves too seriously, but are proud of what we do. We work together, recognising the expertise of those around us, and understand the value in differing points of view. We are committed to excellence and always hold ourselves to the highest standard.
#J-18808-Ljbffr
Apply
Location:
Camden Town, England, United Kingdom
Job Type:
FullTime

We found some similar jobs based on your search