Overview

Adyen is looking for an experienced events marketing manager to help build and execute on a regional event strategy to meet brand and sales objectives. Based in our London office and reporting to the Head of Marketing UK, you will collaborate with local and global stakeholders to create and deliver impactful event programs. Your responsibilities will span the entire event lifecycle, from ideation and development to execution and performance analysis, to ensure alignment with our broader business objectives.

Key Responsibilities

• Alongside the Snr. Events Marketing Manager, global event managers and cross-departmentally with commercial functions to design and implement a comprehensive event calendar that aligns with local Marketing priorities and goals
• Manage the execution of events end-to-end, including content and program development, experience and design, vendor management, communications and promotion, as well as tracking campaign execution across platforms like Marketo, Salesforce and Looker
• Activate Adyen’s sponsorships of trade shows and conferences
• Research new external event opportunities in line with business goals
• Continuously evaluate the effectiveness of events through detailed analysis of key business metrics such as revenue impact, cost efficiency, and attendee satisfaction, applying insights to optimise future initiatives
• Formulate and manage a budget across your event portfolio

Qualifications

• 3-4 years of proven experience in organizing B2B events, conferences and more bespoke event formats. B2B event experience is a plus
• Experienced project manager who enjoys working in a fast paced and international environment
• Strong stakeholder management skills and the ability to collaborate with commercial teams such as Sales and Marketing teams
• Commercially-savvy and understands how to deliver impact and ROI
• Ability to work with a high degree of autonomy and think strategically and creatively
• Experience with any of the following- marketing automation (Marketo) and CRM (Salesforce), event tooling (Cvent) and is a plus
• Good knowledge of London event venues and suppliers is a plus
• You have full professional proficiency (written and verbal) in English
• Ability to travel domestically and internationally 20%

Additional Information

This role is based out of our London office. We are an office-first company and value in-person collaboration; remote-only roles are not offered.

Our Diversity, Equity and Inclusion commitments

Our diverse perspectives help us maintain momentum. We welcome you to be your true self at Adyen and encourage applicants from all backgrounds to apply.