Events Marketing Manager
New Today
Location
London, United Kingdom
Employment Type
Full time
Location Type
Hybrid
Department
Marketing
We are looking for an Events Marketer to own and execute on event strategy across the regions. Your primary responsibility is to design exceptional event experiences that deliver measurable pipeline contribution and contact acquisition. We want our prospects, customers, and partners to get a true Fonoa experience at each and every event.
We are looking for a hard-working and detail-oriented marketer who loves to work on events and enjoys partnering with different functions across the business. You will need to build strong relationships with partners, vendors, production companies, Fonoa’s sales team, as well as coordinating speakers with Fonoa’s CSMs and other key stakeholders during the event lifecycle. As a hands-on contributor, you’ll add significant value to the sales funnel and have the opportunity to bring our culture to life through events.
What You Will Do
Innovation: You will suggest and execute on innovative ideas for engaging our prospects, partners and customers whether it’s an ABM focused cocktail masterclass, or a large scale trade show. You’ll do online and offline research to come up with ideas for fantastic events as well as events we should partner or sponsor.
Coordinating logistics: There are lots of moving parts with each of our events - strong project management skills and organisation is a must. You will help source the required equipment, coordinating on Fonoa swag or content and any related shipping.
Spinning several plates at once: You will need to cover a wide range of event types, including (but not limited to) small intimate ABM style events, large industry trade shows, Fonoa owned, customer focused events like Customer Advisory Boards, and partner events. Each of these events run frequently throughout each quarter and each will require different levels of planning, skill and time allocated. It is important that you have an interest in working across this plethora of events.
Planning: You will be cognisant of the event budget during the entire process and reconcile all contracts and invoices in a timely manner. You will work closely with our finance and legal teams to ensure Fonoa only enters into contracts that are signed off. You will be responsible for helping ensure our events run smoothly and be able to handle situations as they arise professionally and bring them to the attention of the manager or Fonoa team (when applicable).
Promotion: Every event needs promotion. You’ll work closely with the Demand Marketing Lead, and Senior Email Marketing Manager to develop campaign ideas, promotional plan, schedule, email copy, and design aesthetic. You’ll also get creative and think of fun social media campaigns to promote events, as well as a social plan during the event.
Reporting and follow up: You’ll provide feedback and results on events as well as set up email nurture campaigns with the Senior Email Marketing Manager and coordinate follow up with the sales teams.
Managing webinar platforms: We host as well as attend multiple events across different time zones. You will be responsible for the planning and execution of online events and be proficient in the use of webinars both live and pre-recorded.
You’ll hit your own KPIs and targets: You’ll be target-focused and have great experience in measuring event performance—and you’ll use data to help make recommendations about what events we should do in the future.
You will be a great fit if
Extensive experience of working in events
Some experience in marketing, communications, or social media
Passionate about events, high-quality work, and exceptional attention to detail
Experience coordinating corporate events, such as exhibitions, conferences, summits, etc.
Excellent communication skills, both written and oral
Strong ability to work as part of a team, demonstrate initiative, solve problems independently, and supervise others
Extremely organised and able to project manage multiple tasks simultaneously
This position will require travel (UK, Europe, and US) so an ability to travel within the UK an internationally is a must
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- Location:
- London
- Job Type:
- FullTime
- Category:
- Marketing & Media
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