CRM Marketing Manager

3 Days Old

Were looking for a CRM professional with a strong focus on process, accuracy, and data-driven delivery. As CRM & Data Marketing Manager, youll be responsible for the end-to-end delivery of customer marketing campaigns within our Direct to Consumer team. The role focuses on the operational execution of data-led communications, ensuring accuracy, compliance, and efficiency across all touchpoints. Youll oversee the customer communications calendar and work closely with internal stakeholders to deliver both planned and business-as-usual campaigns. Using our customer data platform (Bloomreach), youll build and manage audience segments, automation workflows and reporting processes that support our wider marketing objectives. A key part of the role is refining campaign processes, identifying potential risks or gaps, and making improvements that ensure a consistent and error-free execution. Youll also manage a small team, supporting their development and maintaining high standards in delivery. The emphasis is on operational delivery, planning, executing, and optimising campaigns using data and automation tools, with a focus on compliance and continuous improvement. What you'll be doing: Design, build, and manage multi-channel CRM campaigns, ensuring timely, accurate and compliant delivery
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    • Location:
    London
    Salary:
    £60,000
    Category:
    Management & Consultancy

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