OverviewA new role working for a global technology and telcos providerThis role will lead on partner marketing for the firmAbout Our ClientThe business are a leading global provider of data and cyber security services within the telecommunications and technology industry. They are looking to hire someone who can lead on their Partner Marketing strategy globally. The mission of this person will be in ensuring their Partners are fully maximising the huge growth opportunity the business represents, driving partners to view online security as a critical offering. This role will lead a team in developing a go to market plan with a focus on lifecycle marketing strategy to engage and retain customers.Job DescriptionKey responsibilities of the VP Partner Marketing role will include:Revenue & Growth LeadershipEnsure Strategic and Major Partners achieve annual billing targetsDrive subscriber base and average spend growthMinimise churn of security productsIncrease activated subscriber ratesStrategic Planning & ExecutionDevelop and approve Go-to-Market plans with local teams to drive subscriber growth and manage churnSystematically track the health of key accounts identifying roadblocks and dependenciesProvide forensic analysis of issues with hands-on, detailed supportDeploy AI powered solutions to transform and accelerate knowledge and growth across the PSM networkManage executive engagement with key stakeholders particularly CMOs, VPs and Directors of MarketingResource ManagementWith Sales Operations oversee Partner ScorecardsManage contractual marketing funds allocationDirect incentives and compensation programsThe Successful ApplicantWhat is required of the VP Partner Marketing:Transformational Leadership: Proven track record of fundamentally reshaping teams, processes, and outcomes - you\'re an agent of change who can reinvent how Partner Marketing operatesAI Mindset: Hands-on experience leveraging AI to transform business challenges and everyday operationsData-Driven Decision Making: Uses analytics to inform all strategic decisionsCSP Expertise: Deep understanding of Communication Service Provider operations, growth challenges, and internal structures for complex stakeholder navigationGo-to-Market Excellence: Direct experience drafting and executing multi-channel GTM strategies and campaignsChannel Expertise: Experience across the full suite of owned media channels including lifecycle email, in-app messaging, SMS, web, call centers, retail and content marketingB2B2C Expertise: Experience working with business models that sell to Consumers through CSPsYou will ideally have worked in the telecommunications industryRole is remote, team based in LondonWhat\'s on OfferCompetitive
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