Senior Marketing Planning Manager

Currys London Campus at Waterloo
Fixed Term Contract - 12 Months
Full Time
Grade 5

At Currys we're united by one passion: to help everyone enjoy amazing technology. As the UK's best-known retailer of tech, we're proud of the service our customers receive - and it's all down to our team of 25,000 caring and committed colleagues. Working as one team, we learn and grow together, celebrating the big and small moments that make every day amazing.

The Marketing Planning team sits at the heart of marketing for Currys. Leading and orchestrating marketing, strategy and comms for Currys, to help achieve their ambition to help all everyone enjoy amazing technology.

The Senior Marketing Planning Manager plays a pivotal role in driving the strategic direction of our marketing organisation. You'll be responsible for end-to-end planning, co-ordination and delivery of world class marketing campaigns (advertising, social, influencer, PR, Creative, Content & CRM) as part of the wider customer facing initiatives we put out - thereby step-changing customer perceptions, growing CLV and delivering major commercial value (short & long-term).

Acting as a key connector between leadership and execution teams, the role oversees annual and quarterly planning, budget management, and performance measurement to maximize ROI. You will also lead multiple projects simultaneously, meet deadlines and maintain a high level of attention to detail, throughout the entire process.

The Senior Marketing Planning Manager ensures resources are invested effectively to deliver both immediate results and long-term brand value.

Key Responsibilities:

You'll be responsible for facing into, leading, representing, and steering, both the category squads (and as part of other multi-functional groups), our marcomms channels and the Marketing Planning Team, to:

• Orchestrate: Functional experts to drive collaboration and deliver world class marketing plans: sitting across the central squads to influence and frame strategic/executional marketing plans. Each marketing element has a specialist in channel owner, so the role must identify opportunity to improve, create and unite behind a 'campaign hook', spot risks to plan, guide, empower & course correct
• Own the briefs: Engage, energise and coach your team and category squads on what warrants an inspiring customer centric and commercially effective brief to the functional specialists
• Own the execution: Work with the specialists to ensure our plans are on brief & have high quality; be our brand champion to ensure Currys brand principles are embodied throughout all customer touchpoints...no matter what gets thrown at them
• Own the budget: Ability to navigate cross channel budgets; negotiate budget discussions with senior stakeholders, ensuring data and metrics are used to inform business cases and decisions made
• Own the process: Champion and maintain our marketing processes through the business; representing and respecting channel processes; identify process optimisation considerate of all stakeholders; ability to be agile to deliver effectively when required, while still ensuring team morale and quality marketing plans
• Own supplier facing marketing conversations: representing all Currys marketing channels, brand and marketing metrics
• Own the storytelling: Making sure internal stakeholders (up to exco level) understand and buy into what we're landing/landed and the impact thereof
• Coach, develop and mentor: manage and develop team of 4 marketing planning managers to support marketing planning team delivery and ensure pipeline of top talent into the team

Required Skills & Experience:

• Extensive Marketing Planning/Multi-Channel Campaign Management experience
• Able to envision, engage, empower, energise and lead various groups of people to deliver excellent results
• Capacity to process a multitude of campaigns, principles, budgets, category and marcomms strategy to inform your decision making
• Ability to clearly and concisely communicate marketing strategy, plans and rationale to director and CCO level
• Able to balance multiple KPIs and orchestrate campaigns to deliver against these across marketing, customer, commercial squads and suppliers
• Extensive stakeholder management experience at peer level, up to director level
• Head for numbers and be able to communicate complex quarterly and campaign budget data simply and concisely to inform marketing decision making
• Robust commercial acumen and understanding of supplier relationships and their impact on a retailers marketing
• Ability to manage multiple complex projects at once, ensuring milestones are met and key updates are communicated to director and CCO level

We know our people are the secret to our success. That's why we're always looking for ways to reward great work. You'll find a host of benefits designed to work for you, including:

• 25 days of annual leave (plus bank holiday entitlement)
• Private Medical Insurance
• Life Assurance
• Fantastic Colleague Discounts on Tech with Currys and iD Mobile
• Hybrid Working (with an expectation to meet in person 2-4 times per month)

Why join us:

Join our team and we'll be with you every step of the way, helping you develop the career you want with new opportunities, on-going training and skills for life.

Not only can you shape your own future, but you can help take charge of ours too. As the biggest recycler and repairer of tech in the UK, we're in a position to make a real impact on people and the planet.

Every voice has a space at our table and we're committed to making inclusion and diversity part of everything we do, including how we strengthen our workforce. We want to make sure you have a fair opportunity to show us your talents during our application process, so if you need any additional assistance with your application please email careers@currys.co.uk and we'll do our best to help.