Senior Marketing Manager – Asset Management (EAM)Canada Life UKCanada Life Asset Management manages over £41.9bn in fixed income, global equities, UK property and multi-asset solutions.Our solutionsEach of our offerings has been built for a purpose, whether it sits at the core of a portfolio to provide long‑term growth or to offer access to a specific global market. Our 40‑year plus history as asset managers means we have the expertise to provide high quality multi‑asset and risk‑profiled solutions as well as attractive equity, fixed income, alternative funds, and real estate finance.Our teamCanada Life Asset Management has over 100 colleagues and includes more than 50 experienced investment professionals, with almost 20 years' average industry experience and ten years' average tenure at Canada Life Asset Management (CLAM). We are now seeking a Senior Marketing Manager to join our team in London to help us grow and build our UK profile and business.Job SummarySupport the development and lead the execution of a high impact marketing and communications strategy to support the growth ambitions of the UK asset management business. This role plays a pivotal role in overseeing a brand transition, shaping the firm’s market proposition in partnership with sales teams and in alignment with business plans, delivering integrated campaigns, and managing corporate communications and PR.What You’ll DoBrand Leadership – Oversee the operational delivery of the firm’s brand transition, ensuring consistency across all channels and materials. Manage brand positioning, visual identity, and messaging to reflect the firm’s growth strategy and values. Work closely with internal stakeholders to embed the brand across the organisation. Brand anchor thought leadership – design, develop and activate.Proposition Development & Sales Enablement – Collaborate with sales leadership to define and refine value propositions for target client segments. Translate propositions into compelling messaging, materials, and content to support business development. Content marketing – client‑centric insights that help drive retention, new AUM and competitive differentiation leveraging data‑driven insights. Develop sales enablement tools and resources to ensure consistent, impactful client engagement.Campaign Development & Execution – Create and deliver integrated marketing campaigns across digital, print, and events to drive awareness, engagement, and lead generation. Manage campaign planning, budgeting, execution, and performance measurement. Ensure content is tailored to different channels, audiences, and stages of the sales cycle.Public Relations & Corporate Communications – Oversee PR strategy and relationships with media as well as corporate communications agencies, ensuring proactive press office style approach to help build reputation management.Who You AreProven track record in senior B2B marketing and communications roles, ideally within asset management or broader financial services.High level and operational capability — able to help shape strategy and roll up sleeves for delivery.Brand management experience, including rebrand or brand transition projects.Strong proposition development skills, with experience working closely with sales teams to craft client‑centric messaging.Campaign management expertise, from concept to execution and measurement, across multiple channels.Media and PR skills, including working with journalists, managing agencies, and crafting press narratives.Exceptional written and verbal communication skills, with the ability to adapt tone and content to diverse audiences.Strong project management, budget management, and stakeholder engagement skills.Commercially astute with a strong understanding of the asset management landscape.Collaborative, influential, and confident engaging at senior levels.Adaptable, proactive, and resilient in a fast‑changing environment.Creative thinker with a results‑driven mindset.QualificationsGood first degree in an appropriate subject (or sufficient experience)Benefits Of Working At Canada LifeWe believe in recognising and rewarding our people, so we offer a competitive salary and benefits package that’s regularly reviewed. As a Canada Life UK colleague, you’ll receive a competitive salary and comprehensive reward package including a generous pension and bonus scheme, along with income protection, private medical insurance and life assurance. We have a fantastic number of other benefits and support services as well as regular personal and professional development.Diversity and inclusionBuilding an inclusive workplace with a diverse workforce where everyone can feel they belong and achieve their potential regardless of gender, ethnicity or any other characteristic is a key commitment for us. We are proud of the progress we’re making in DEI, and we continue for it to be a significant focus.We appreciate that everyone has different work and life responsibilities. We’re happy to discuss flexible working arrangements, including part time, for any of our roles should this be a requirement for you. #J-18808-Ljbffr