OverviewAmazon has spent years building one of the world’s most efficient and optimised supply chains. Meet the Amazon Multi-Channel Fulfilment (MCF) team who are leveraging this supply chain to deliver best in class services for customers and clients. Our vision is ambitious - to fulfil orders for every customer in the world, regardless of where the transaction occurs.We are looking for an experienced Senior Marketing Manager to drive growth for Amazon's Multi-Channel Fulfilment (MCF) business, focusing on B2B seller acquisition and retention across our key marketplaces incl UK, EU and Japan. The role is foundational to define, launch and scale global marketing campaigns that support MCF’s International expansion. You\'ll have a proven track record in B2B lead generation, paid campaign execution, and cross-functional marketing leadership required to scale our fulfillment services across diverse seller segments.Key job responsibilitiesLead the strategy, development, and execution of integrated multi-channel campaigns designed to drive awareness, consideration and demand for Amazon Multi-Channel Fulfilment across our International marketplaces.Develop and execute comprehensive B2B marketing strategies to drive MCF adoption among enterprise and mid-market sellersDesign and optimize multi-touch lead generation campaigns across digital channels, targeting decision-makers in e-commerce, retail, and manufacturing sectorsPartner with Sales teams to ensure seamless lead handoff and optimize marketing-qualified lead (MQL) to sales-qualified lead (SQL) conversion rates.Collaborate across a dynamic ecosystem of stakeholders from multiple functions (business, insights and measurement, creative, and other marketing teams) at a local, regional and global level.Partner with external agencies in support of world-class marketing campaigns creation and execution.Leverage internal Amazon marketing channels, as well as external marketing channels.Manage budget with accountability for campaign return on investment (ROI).Develop mechanisms for scalability across multiple marketplaces.Manage cross-functional project timelines and execution plansEnsure clear, consistent, and frequent communication with stakeholder teams to outline strategy, tactics, goals, and performance for campaigns.About the teamMultichannel Commerce & Fulfillment (MCCF) is helping people reimagine the way they shop….wherever they do! Our vision is to enable every entrepreneur in the world to reach every customer in the world through every channel they can imagine. For over 20 years, Amazon been empowering small and medium-sized businesses with opportunities to grow. MCCF is an exciting next step in our mission to help merchants of all sizes grow their business—whether on Amazon or beyond.6+ years of professional non-internship marketing experienceStrong analytical and problem-solving skills, with the capacity to leverage data to drive informed decision-making.Experience in stakeholder management, dealing with multiple stakeholders at varied levels of the organization.Experience in audience segmentation and targeting.Experience using SQL to pull data and metrics to deliver reportsPrevious experience in SaaS, logistics, e-commerce platforms, or marketplace businesses.Familiarity with marketing to small and medium businesses (SMB) as well as enterprise accounts.Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice to know more about how we collect, use and transfer the personal data of our candidates.Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit the accommodations page for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner. #J-18808-Ljbffr