Senior Marketing Insights Manager

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OverviewRecruitment Business Partner at Hargreaves LansdownOur purpose is to make it easy for people to save and invest for a better future. We are looking for great people to join us, so please come and invest in YOUR future at HL.We know that sometimes people can be put off applying for a job if they don't tick every box. If you're excited about working for us and have most of the skills or experience we're looking for, please go ahead and apply. We'd love to hear from you!About the roleAs Senior Marketing Insights Manager at Hargreaves Lansdown (HL), you will turn data and research into strategic intelligence, influencing both short‑term campaigns and long‑term marketing strategy. Reporting to our Marketing Director, this role bridges analytics, market research, and storytelling to support revenue growth, brand positioning, and audience engagement. What you'll be doing
Designing and implementing measurement frameworks to assess marketing campaign effectiveness, aligning with KPIs, CAC, ROI, funnel performance, and business objectives. Monitoring campaigns; synthesizing learnings, providing recommendations, and embedding them into future strategies. Developing competitor benchmarking programs and performing continuous market intelligence to inform strategic planning. Analyzing market trends, audience behaviour, and consumer decision processes through both primary and secondary research. Using marketing-mix modelling, econometrics, ad-hoc analytics, A/B testing, and MMM to quantify the impact of marketing spend. Utilising advanced tools including Power BI, Tableau, Google Analytics, SPSS and Excel, to uncover insights and visualise results. Building executive dashboards and reporting cadences (weekly, monthly, quarterly) to inform leadership. Presenting findings to senior stakeholders with clarity, translating complex data into strategic narratives. Fostering cross-functional collaboration with Marketing, Digital Delivery, Product, Finance, and external partners to align data with business goals. Championing a test-and-learn mindset: promote experimentation across campaigns, creative, and channels. Sharing benchmarking results, thought leadership, and insights across the organisation to drive continuous improvement.
About you
Expertise in web analytics tools such as Google Analytics, Adobe Analytics, or similar platforms. Strong proficiency in data visualisation tools (e.g., Tableau, Power BI). Experience with tag management systems (e.g., Google Tag Manager). Solid understanding of digital marketing channels and website technologies. Analytical mindset with strong problem-solving skills. Excellent communication and presentation skills. Ability to work independently and manage multiple priorities. Knowledge of data privacy regulations and compliance requirements.
The interview process for this role will include two stages with a task. This role is based in our Bristol head office (BS1 5HL) and we offer a hybrid working pattern, with a minimum of two days in the office per week. Why us? Here at HL, we're the UK's number 1 investment platform for private investors, based in Bristol. For more than 40 years we've helped investors save time, tax and money on their investments. To achieve our mission, we believe we have a workplace like no other, with constant learning, dynamic teams, and a great ethos. We're steered by core values that promote service, quality, innovation, and opportunity in everything we do. What's on offer?
Discretionary annual bonus and annual pay review 25 days holiday plus bank holidays and 1-day additional Christmas closure Option to purchase an additional 5 days holiday Flexible working options available, including hybrid working Enhanced parental leave Pension scheme up to 11% employer contribution Income Protection and Life insurance (4 x salary core level of cover) Private medical insurance Health care cash plans - including optical, dental, and out patient care Health screening programme Help@hand - confidential support including mental health counselling and remote GP Wellhub - unlimited access to fitness providers and wellness coach sessions Variety of travel to work schemes with bike storage and shower facilities Inhouse barista and deli serving subsidised coffee and sandwiches Two paid volunteering days per year
Note: benefits window applies for certain items in November each year. Hargreaves Lansdown is an inclusive employer that values diversity in its workforce. We encourage applications from all individuals without regard to race, religion, gender, sexual orientation, national origin, disability or age. Please note, we are unable to provide employment sponsorship to candidates. #HLI #J-18808-Ljbffr
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Location:
Bristol, England, United Kingdom
Job Type:
FullTime

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