Senior Digital Marketing Manager

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Our client is a leading global player within the investment management space. They are looking to recruit a Senior Digital Marketing Manager on a permanent basis.The Senior Digital Marketing Manager will take responsibility for the following duties:Manage the entire web estate from a content and governance perspectiveWork with the Head of Digital Experience in strategy definition and key projectsLead a teamDrive departmental efforts around different digital engagement channelsProvide best practice guidance to regional marketing teamsOwn the relationship with the SEO agencyRepresent the digital experience team in product and proposition marketing initiativesLead collaboration with external agencies to design effective user journeys whilst adhering to brand guidelinesFeed into the overall analytics strategy which provides meaningful reportingGuide your team in gaining insight through data analysis to improve the digital experienceWork in tandem with the website product ownerThe Senior Digital Marketing Manager will meet the following credentials:Previous experience in digital marketing within asset management is essentialExperience designing and implementing best in class digital communicationSolid experience of the use of a headless CMSExperience of implementing data usage as standard practice to inform digital experience design or improvementSolid experience using analytics tools such as Google Analytics, Adobe Analytics, Mixpanel, SessionCam etcExperience defining an SEO strategyComfortable in dealing with senior stakeholders clearly and concisely, both written and face to faceA creative thinker who can work on their own initiativeExcellent organisation skills and ability to work to tight deadlines and under pressureLine management experience is highly advantageousThis is an excellent opportunity for a buy-side digital marketing professional looking to excel their career in a thriving global asset management house. #J-18808-Ljbffr
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Location:
London, England, United Kingdom
Job Type:
FullTime

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