MR PORTER is the global destination for the world's best menswear. For over 15 years, we've combined sharp style with intelligent storytelling - and now we're entering an exciting new phase. As we evolve the brand for today's modern luxury consumer, we're seeking a Head of Social Media to lead our presence across platforms and build a best-in-class content strategy rooted in culture, style, and commerce.

Location: London (Hybrid)

Reports to: Customer Director

Besides a competitive salary, we can offer you:

• Performance bonus schemes dependent on the type of role you are in
• A pension that both you and the company contribute too
• Our famous staff discount along with exclusive staff sales
• Private healthcare for you and your family
• Flexible working
• A chance to be part of a fun and caring team that support each other

• Lead annual strategic marketing plan for MR PORTER in key markets from strategy to implementation, working closely with the Mr P SLT and regional teams.

• Manage the Global Sales & Marketing budget for MR PORTER; leading annual planning, regional alignment, budget phasing, accounting for shifts in business needs and ultimately ensuring all activity across a multi-stakeholder group is planned within existing budget framework

• Own and manage the MR PORTER Sales & Marketing calendar, orchestrating updates for all stakeholders and areas of the business

• Lead the process for end-to-end project lifecycle, managing promotional programs, including MR PORTER seasonal and brand campaigns, commercial campaigns, exclusive collection launches and special projects, as well as brand marketing initiatives.

• Lead and execute the creation of the annual campaigns calendar for MR PORTER - strategy & architecture - aligning brand marketing strategy (customer need-state, themes) top-line, Site Trading and regional marketing team (AM, APAC, ME, INTL) requirements.

• Drive overall brand awareness and marketing KPIs for MR PORTER, with direct responsibility for the INTL and MENA regions

• Lead Tier 1 brand marketing campaigns & events, ensuring orchestration between all relevant teams (e.g. PR, Creative, Brand Partnerships, PS)

• Lead, manage and develop the Brand Marketing Execs, as they plan and execute global and local marketing campaigns on time, within budget and to a high standard, working closely with internal teams (e.g. PR, PS, Creative, Production, Customer Retention, Site Trading and buying) as well as with other external partners

• Partner with PR and Personal Shopping Team to create bespoke activations and events for the INTL and MENA regions

• Drive the annual brand media strategy with in-housed paid media teams and media agencies, ensuring strategy is driven within available budget, supporting key KPIs and ensuring implementation and monitoring of performance throughout

• Lead high net-worth customer acquisition and incremental sales via strategic partnership at scale and customer retention initiatives for INTL and MENA

• Collaborate with the commercial team to align marketing activities based on business requirements and targets

• Proactively and cross-functionally work with regional and HQ teams to share best practices and efficiently use common resources

• Identify market insights, competitive intelligence and business opportunities

• Stay abreast of industry trends, new platforms, technologies, digital marketing trends and competitive insights to drive innovation in campaign ideation/roll-out and calendar planning

• Support Customer Director with wider initiatives, including but not limited to; resource management, strategic documents and ad-hoc requests

• Proven track record of successfully developing and executing integrated marketing campaigns across digital/retail/fashion industries in a B2C context

• Strong leadership and team management skills

• Exceptional communication skills required to be dynamic and highly articulate to manage multiple stakeholders

• Strong skill set in strategic development, budget management, conceptualising, idea creation and organisation

• Must be able to lead meetings, conduct presentations, and persuasively discuss business issues

• Ability to apply qualitative and quantitative analytical skills to create business justification

• This person will be comfortable driving the strategic thinking, developing high level plans and having commercial drive whilst getting involved in more tactical day to day operations.

• Must demonstrate corporate know-how in a fast-paced environment

• Prior experience managing multiple agencies, partners and vendors

• A passion for digital marketing and fashion e-commerce