Senior Associate - Marketing Science

New Yesterday

: Key Responsibilities Supporting the delivery of the full range of our products and services that help our clients improve their marketing effectiveness through MMM, Attribution, incrementality testing, and bespoke media analytics. Taking ownership of your area of responsibility within delivery teams, ensuring high-quality outputs and effective communication with stakeholders under the guidance of the client/project lead. Contributing to development work aligned with our product roadmap as identified by our technical directors. Supporting the creation of reports, dashboards, and presentations to communicate insights effectively to clients. Qualifications + Skills Basic understanding of marketing effectiveness services such as MMM, Attribution, and Incrementality testing. Good understanding of how media data can address questions related to media performance. Ability to learn and upskill independently with guidance from your line manager. Knowledge of statistical methods, data processing in cloud environments, media technologies (Google/META), and Excel. Proficiency in at least one dashboarding tool (Power BI preferred). Basic understanding of marketing contribution to business success and marketing theory. Technical skills including proficiency in Excel and PowerPoint. Experience with R or Python and SQL (or similar technologies). Inclusion and Diversity We promote a diverse and inclusive culture, encouraging applications from people of all backgrounds, ages, nationalities, and abilities. We are committed to discussing flexible and agile working arrangements and supporting reasonable adjustments for candidates with disabilities or medical conditions. About Dentsu Dentsu is a global growth and transformation partner, founded in 1901 in Tokyo, with a presence in over 145 countries. We provide integrated services across media, CXM, and creative, focusing on end-to-end experience transformation and sustainable growth for clients and communities. #J-18808-Ljbffr
Location:
Leeds, England, United Kingdom
Job Type:
FullTime

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