Marketing Manager

New Today

Overview:
We are seeking a dynamic and creative Marketing Manager tell the Holovis story to the world.
You will lead our content strategy, social media presence, public relations efforts, and behind-the-scenes storytelling. This role also includes integrating AI tools to enhance marketing efficiency and personalisation. The ideal candidate is a strategic thinker with a passion for storytelling, innovation, and brand building.
Key Responsibilities:
Develop and execute a comprehensive marketing strategy aligned with business objectives. Lead content creation across formats (videos, graphics, case studies, etc.) to support campaigns and brand awareness. Manage and grow the company’s social media channels, ensuring consistent voice, engagement, and performance tracking. Oversee public relations efforts, including press releases, media outreach, and relationship management with journalists and influencers. Produce and curate behind-the-scenes (BTS) content in conjunction with the art team to humanize the brand and showcase company culture, events, and projects. Leverage AI tools for content generation, audience segmentation, performance analytics, and campaign optimization. Collaborate with internal teams (sales, product, HR) to align messaging and support cross-functional initiatives. Monitor industry trends and competitor activity to inform strategy and maintain brand relevance. Manage marketing budgets and report on ROI and KPIs.
Qualifications:
Bachelor’s degree in Marketing, Communications, Journalism or related field. Experience in marketing, with a strong portfolio of content and campaigns. Proficiency in social media management tools, content creation platforms, and analytics dashboards. Experience with AI-powered marketing tools Excellent written and verbal communication skills. Strong project management and organizational abilities. Creative mindset with attention to detail and brand consistency.
Preferred:
Experience in B2B, entertainment or technology sectors. Familiarity with video editing and graphic design tools Knowledge of SEO, SEM, and digital advertising best practices.
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Location:
Hinckley

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