Overview:

We are seeking a dynamic and creative Marketing Manager tell the Holovis story to the world.

You will lead our content strategy, social media presence, public relations efforts, and behind-the-scenes storytelling. This role also includes integrating AI tools to enhance marketing efficiency and personalisation. The ideal candidate is a strategic thinker with a passion for storytelling, innovation, and brand building.

Key Responsibilities:

• Develop and execute a comprehensive marketing strategy aligned with business objectives.
• Lead content creation across formats (videos, graphics, case studies, etc.) to support campaigns and brand awareness.
• Manage and grow the company’s social media channels, ensuring consistent voice, engagement, and performance tracking.
• Oversee public relations efforts, including press releases, media outreach, and relationship management with journalists and influencers.
• Produce and curate behind-the-scenes (BTS) content in conjunction with the art team to humanize the brand and showcase company culture, events, and projects.
• Leverage AI tools for content generation, audience segmentation, performance analytics, and campaign optimization.
• Collaborate with internal teams (sales, product, HR) to align messaging and support cross-functional initiatives.
• Monitor industry trends and competitor activity to inform strategy and maintain brand relevance.
• Manage marketing budgets and report on ROI and KPIs.

Qualifications:

• Bachelor’s degree in Marketing, Communications, Journalism or related field.
• Experience in marketing, with a strong portfolio of content and campaigns.
• Proficiency in social media management tools, content creation platforms, and analytics dashboards.
• Experience with AI-powered marketing tools
• Excellent written and verbal communication skills.
• Strong project management and organizational abilities.
• Creative mindset with attention to detail and brand consistency.

Preferred:

• Experience in B2B, entertainment or technology sectors.
• Familiarity with video editing and graphic design tools
• Knowledge of SEO, SEM, and digital advertising best practices.