Marketing Executive MEA
New Today
Overview
Join Norwegian Cruise Line (NCL) as a Marketing Executive and play a pivotal role in driving brand growth across international MEA markets (Middle East, Israel, and Africa). This role supports a wide range of consumer and trade marketing initiatives, including campaign planning, execution, implementation, and performance measurement. Based in Southampton with Mondays and Fridays working from home.
There are development opportunities, an appreciation bonus, a discounted cruise programme, and bus discounts available.
Responsibilities
- Support the Marketing Manager in executing a diverse range of consumer and trade marketing initiatives across MEA markets, aligned with strategic objectives and brand standards.
- Coordinate and execute media advertising campaigns across print and digital platforms, including briefing creatives, overseeing production, proofreading, and liaising with internal teams, media agencies, and publishers to ensure brand consistency and timely delivery.
- Collaborate with the Miami-based marketing team to implement consumer-facing campaigns across e-CRM, direct mail, and digital channels, including content updates and optimisations for local websites.
- Produce and execute trade marketing communications, including social media content, e-newsletters, email campaigns, and updates to the Norwegian Central trade platform; ensure localised messaging with internal stakeholders.
- Support regional sales teams by providing marketing collateral, campaign assets, and events to drive engagement with travel partners.
- Oversee production and distribution of marketing materials, handling translation workflows with external vendors for timely localisation.
- Coordinate logistics and execution of consumer and trade events (roadshows, activations) ensuring seamless delivery and brand representation.
- Monitor and report on campaign performance, analyse KPIs, test strategies, and identify opportunities for optimization and growth.
- Attend meetings and planning sessions with various stakeholders and adapt to evolving business needs with new projects and responsibilities.
Experience & Qualifications
- Minimum of 2 years’ experience in marketing; travel or hospitality experience is preferred but not essential. Ability to contribute to both strategic planning and hands-on execution.
- Proven track record in developing and implementing integrated marketing plans across digital, print, and experiential channels with measurable impact on brand awareness and lead generation.
- Strong analytical mindset with experience in tracking performance metrics, evaluating campaigns, and making data-driven recommendations.
- Familiarity with email marketing platforms and proofreading tools; experience with Salesforce Marketing Cloud or similar is a plus.
- Knowledge of the cruise and travel industry is advantageous.
Competencies / Skills
- Strong understanding of modern marketing processes and industry trends, with commercial awareness to support decision-making.
- Proven ability to negotiate with service providers to obtain cost-effective solutions while maintaining quality.
- Excellent time management and organisational skills; ability to manage multiple projects under tight deadlines.
- Self-motivated, proactive, and able to work independently in a fast-paced environment.
- Strong written and verbal communication skills; capable of crafting compelling messaging and collaborating across teams and regions.
- Collaborative team player with flexibility to attend events and activations as needed, including occasional adjustments to working hours.
About Us
Norwegian Cruise Line is an innovator in global cruise travel, offering guests the opportunity to design their holiday with flexible dining and entertainment schedules. We operate 21 ships visiting 400 destinations. For more information, visit www.ncl.com. Norwegian Cruise Line is a subsidiary of Norwegian Cruise Line Holdings Ltd. Learn more at www.nclhltd.com.
Note: If you do not hear back within 10 working days of your application, you may have been unsuccessful.
Seniority level: Associate
Employment type: Full-time
Job function: Marketing
Industries: Travel Arrangements
- Location:
- Southampton, England, United Kingdom
- Salary:
- £80,000 - £100,000
- Job Type:
- FullTime
- Category:
- Marketing & Media
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