Senior IT Recruitment Consultant at Realtime RecruitmentWe are seeking an experienced CRM & EmailMarketing Specialist to lead the planning, execution, and optimisation of our email marketing, CRM, and automation efforts in Europe.This position will work closely with marketing teams in Belfast and the US, collaborating on data-driven campaigns, automated user journeys, and performance analysis to improve customer engagement and retention.ResponsibilitiesCampaigns: Plan, build, and deploy email campaigns and customer journeys to grow the European subscriber base and boost engagement.Automation & Data: Design automated workflows and use SQL to query and segment complex data sets effectively.Technical Execution: Develop dynamic content using HTML/AMPscript in Salesforce Marketing Cloud while ensuring GDPR compliance.Performance: Monitor, analyze, and provide insights to optimize campaign performance and cross-channel efforts.QualificationsProven experience in CRM, email marketing, and marketing automation (preferably in a high-volume consumer environment).Expertise in Salesforce Marketing Cloud (mandatory).Strong knowledge of SQL queries, HTML coding, AMPscript, and complex data set management (mandatory).Experience creating dynamic, personalised customer journeys and automations.Fluent in Spanish, French, and English (preferred; at minimum, English plus one other European language).Analytical mindset with the ability to translate data into actionable insights.Understanding of GDPR and European data privacy regulations.Excellent project management and organisational skills.Ability to work cross-functionally across international teams and time zones.Seniority levelMid-Senior levelEmployment typeFull-timeJob functionInformation TechnologyIndustriesTechnology, Information and Media #J-18808-Ljbffr