Lead Marketing Analyst - Advanced AnalyticsLead Marketing Analyst - Advanced AnalyticsForward Role Recruitment provided pay rangeThis range is provided by Forward Role Recruitment. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.Base pay rangeDirect message the job poster from Forward Role RecruitmentSenior Recruitment Manager - Data, Analytics, Insights & CRO📊Lead Marketing Analyst - Advanced AnalyticsUp to £90,000 // LiverpoolForward Role is working with a fast-growing ecommerce / retail scale-up based in Liverpool, who are seeking a highly skilled Lead Marketing Analyst - Advanced Analytics to join their team. This is a fantastic opportunity to work at the heart of a business scaling rapidly, with huge influence over marketing strategy, media spend, and product forecasting.As the Lead Marketing Analyst - Advanced Analytics, you will play a pivotal role in translating complex data into actionable business insight. You’ll be responsible for analysing media budgets/spend, building predictive models, and delivering Marketing Mix Models (MMM) to understand ROI and guide decision-making. You’ll also forecast product demand to support operational and commercial planning.This is a highly visible role working across multiple teams, requiring a confident, dynamic individual who can present findings to senior leadership and be confident in a boardroom.Role & Responsibilities:Analyse and optimise spend across Google Ads, Meta, and other digital channelsDevelop and maintain MMM and other statistical models to evaluate marketing effectivenessProduce product demand forecasts to inform commercial planningWork closely with growth, product, and operations teams to translate insights into actionPresent strategic recommendations directly to senior leadership and the boardSkills & Experience:Strong statistical background with proven analytical expertiseExperience in ecommerce/retail and working with digital media spend at scaleFamiliarity with all marketing channels and marketing analyticsAdvanced predictive modelling experienceWorking on complex data analytics projects across the business, supporting all teams with data driven insightsConfident, influential, and able to engage with stakeholders at all levelsFlexible, dynamic, and comfortable in a fast-paced, scale-up environmentSeniority levelSeniority levelMid-Senior levelEmployment typeEmployment typeFull-timeJob functionJob functionAnalystIndustriesRetail Apparel and Fashion and RetailReferrals increase your chances of interviewing at Forward Role Recruitment by 2xSign in to set job alerts for “Marketing Analyst” roles.Chester, England, United Kingdom 2 months agoChester, England, United Kingdom 1 week agoEllesmere Port, England, United Kingdom 1 month agoRuncorn, England, United Kingdom 1 month agoLiverpool, England, United Kingdom 4 days agoLiverpool, England, United Kingdom 1 week agoChester, England, United Kingdom 2 days agoLiverpool, England, United Kingdom 5 months agoSenior Data Analyst- Data Management (Treasury Products)Chester, England, United Kingdom 1 month agoDeeside, Wales, United Kingdom 2 weeks agoChorley, England, United Kingdom 1 day agoLiverpool, England, United Kingdom 1 week agoLiverpool, England, United Kingdom 1 day agoRuncorn, England, United Kingdom 1 month agoWrexham, Wales, United Kingdom 2 weeks agoWarrington, England, United Kingdom 2 weeks agoChester, England, United Kingdom 3 days agoSenior Finance Analyst - Global Liquidity ManagementChester, England, United Kingdom 1 month agoLiverpool, England, United Kingdom 1 week agoSkelmersdale, England, United Kingdom 4 days agoSenior Finance Analyst - Global Liquidity ManagementChester, England, United Kingdom 1 week agoChorley, England, United Kingdom 5 days agoChester, England, United Kingdom 2 weeks agoSenior IS Analyst - Field Systems SupportEccles, England, United Kingdom 5 days agoSenior Analyst (Supply Analytics, Bangkok-based, Relocation provided)We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr