Junior Marketing Science Analyst

New Today

OverviewAnnalect is the Data, Technology and Analytics division of Omnicom Group. Operating as a ‘horizontal’ team of specialists, we work in a centralised role across Omnicom Media Group (OMG) developing and maintaining Omni: our marketing orchestration and insights platform. Our teams sit centrally and are embedded in OMG agency brands (OMD, PHD, Hearts & Science) as well as other Omnicom Group agencies to provide customization and applied solutions to clients through our Omni platform.Role: Junior Marketing Science Analyst at Annalect.Role SummaryThe role is a rare opportunity to be at the forefront of media and brand analytics, leveraging a leading global platform and data science capabilities to aid the biggest marketers with game-changing solutions around the measurement, optimisation and planning of media.You WillImpress clients: Work on client engagements, helping run analyses to understand media impact (e.g., MMM or Attribution) and on how to optimise media plans to maximise a client’s KPI.Facilitate best-in-class solutions: Be the expert on new regional data sets or a specific sub-capability to ensure our marketing solutions are supported and effective.Learn and share: Collaborate with a wide community of data scientists, marketing scientists and analysts across many markets.Key ResponsibilitiesDeliver analyses to clients across a variety of solutions, e.g. MMM, attribution and media plan optimisation.Become an expert on the above solutions, and train analysts and data scientists on these capabilities.Effectively communicate marketing science concepts and analysis results to internal and client teams.Attend training sessions, seminars and workshops to stay abreast of the latest in tracking, measurement, mar-tech and ad-tech space.ProfileHands-on in analysis, understanding the marketing funnel and how it relates to KPIs and optimisation and planning processes.Keen eye for bringing analysis to life.Working experience with R, EViews, or VBA Excel; interest in broadening skills in R and Python.Strong grasp of statistical and optimisation techniques and the ability to bring value to clients.Familiar with Google suite of advertising tools (CM, GA360).Business acumen and ability to work in a changing environment.Experience servicing internal and/or external commercial clients.Strong presentation skills, both written and verbal; client and internal facing.About Annalect EMEAOmnicom Media Group Europe (OMG EMEA) is the media division of Omnicom Group Inc., headquartered in London with offices in Manchester and Newcastle. The Annalect EMEA team is the data, technology, and analytics division. We help CMOs and their teams harness data, technology, and advanced analytics to grow brands. We build and maintain the Omni platform, providing capabilities and integrating client data and technology with Omni. Our team is growing rapidly and based in over 80 countries, supported by global and regional hubs.Flexible WorkingOmnicom Media Group supports a hybrid working model (three days in the office, two remote). Our standard hours are 9:30–17:30, with core hours 10:30–16:30 and flexibility to adjust to individual needs.Be Your BestWe make adjustments in the recruitment process to help you be your best. Please discuss any specific requirements with the Talent Team or email beyourbest@omnicommediagroup.com for confidential support.Diversity, Equity & InclusionOMG is committed to a culture of equality, inclusion and belonging, where diverse voices and backgrounds are valued, heard, and represented. Your data may be processed in accordance with our Recruitment Privacy Notice, available at the Omnicom website. #J-18808-Ljbffr
Location:
Greater London, England, United Kingdom
Job Type:
FullTime

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