OverviewKaro Healthcare, a dynamic and growing personal-care retail company, is all about making smart choices for everyday healthcare. With a wide-ranging portfolio across seven categories including medical products, we own and sell over 80 brands in about 90 countries. Our portfolio includes such brands as E45, Pevaryl, Lamisil, Nutravita, Decubal and many others. Our core belief in empowering people to make intelligent health decisions drives our growth strategy, blending organic expansion and M&A.RoleJoin us at Karo Healthcare on our exciting journey. We\u2019re currently looking for an Integrated Planning Lead (Media and Digital Marketing) for our office in Maidenhead.What’s in it for you?Impact, agility, and ownership. You’ll lead the planning and orchestration of digital and media initiatives across multiple markets.International exposure. Collaborate with cross-functional teams across the UK, Nordics, DACH, and the US.Growth-driven culture. We’re scaling fast—this is your chance to shape how we connect with millions of consumers globally.Real responsibility. You won’t just plan—you’ll lead and influence at both strategic and executional levels.What you’ll be doingAs our Integrated Planning Lead, you’ll be at the heart of our media and digital marketing transformation:Own and drive end-to-end planning of paid media and digital marketing campaigns across brands and regions.Partner with local and central brand teams to align media strategies with commercial priorities and market dynamics.Collaborate closely with external agencies and internal stakeholders to optimize cross-channel campaigns (TV, digital, social, performance, etc.).Ensure a consumer-centric media approach through audience insights, channel strategies, and measurement frameworks.Track KPIs and develop data-informed recommendations for campaign performance and media investments.Foster a test-and-learn culture—from A/B experiments to creative innovation.QualificationsExperience in FMCG, retail, healthcare, or other fast-paced, consumer-facing industries.Proven track record in media planning, digital marketing strategy, or integrated campaign management—in-house or agency side.Strong understanding of paid media channels (programmatic, social, TV, influencer, search, etc.) and how they work together.Excellent stakeholder management and communication skills—you thrive in matrixed, cross-market environments.Analytical mindset, you can translate performance data into action.Comfortable navigating ambiguity and owning outcomes in a high-growth company.BenefitsOpportunity to create, grow, and encourageApart from a competitive salary pack, there are lots of growth opportunities to meet your personal ambitionsFlexible schedule and life work balanceResponsibility for exciting and challenging projects that have a direct, visible impact on our customers and the industryVery positive work environment in a dynamic, international, and motivated teamStart-up spirit while being a part of the large international organization with strong valuesKaro Healthcare has a Diverse & Inclusive environment. We are looking for qualified candidates irrespective of gender, gender identity, sexual orientation, ethnicity, race, religion, national origin, disability or age. #J-18808-Ljbffr