Influencer Marketing Lead

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Join to apply for the Influencer Marketing Lead role at PURESEOUL • The Home of K-BeautyPosition OverviewPosition: Influencer Marketing Executive LeadLocation: Holborn, in-person required, not a remote positionSchedule: Full-time (Monday Friday, 8:00 to 4:30)Salary: Starting from £33,000We are seeking a creative and detail-oriented PR & Influencer Marketing Executive to join our team. This role is a blend of hands-on press office activity and strategic influencer marketing, designed to grow PURESEOULs brand awareness and deepen our cultural relevance in the UK market.Key ResponsibilitiesInfluencer Campaign Management: Lead influencer partnerships from end-to-end from product seeding and gifting to paid collaborations. You will brief campaigns, manage deliverables, and report on results across TikTok, Instagram, YouTube, and emerging platforms.Partnership Negotiation: Build and manage relationships with influencers, agencies, and external partners. You will negotiate contracts, budgets, and timelines to ensure favourable agreements for PURESEOUL.Press Support: Handle press requests and media enquiries. You will also write and distribute press releases, trend alerts, and brand updates to journalists.Product Mailers & Launches: Oversee new launch send-outs and large-scale gifting campaigns, ranging from 100 to 1,000 recipients. You will also support PR activations, product events, and influencer experiences.Database & Community Building: Maintain and update PURESEOULs influencer and media databases. You will nurture relationships with creators at all levels, from nano-influencers to high-profile talent, ensuring long-term advocacy.Performance Tracking & Reporting: Monitor campaign KPIs such as engagement, EMV, and conversions. You will provide weekly and monthly updates, highlighting insights and learnings for the wider business.Budget & Administration: Manage purchase orders, track spend, and ensure budgets remain on target. You will also coordinate invoices, payments, and stock levels across campaigns.Cross-Functional Collaboration: Work closely with social, brand, and global teams to ensure influencer and PR activity is fully integrated into wider marketing campaigns.Team Support & Mentorship: Support junior team members and interns, guiding them on administrative tasks and helping them grow in their roles.Who You AreExperienced in PR & Influencer Marketing: You have 2+ years of relevant experience with a strong understanding of both media relations and influencer partnerships.Data-Driven & Results-Oriented: You're confident using influencer and PR tools, and you know how to turn campaign data into actionable insights.A Strong Communicator: You write and speak with clarity, whether drafting press materials or negotiating with partners.Highly Organised: You thrive on juggling multiple projects, balancing deadlines, and keeping budgets on track.Commercially Savvy: You understand the business side of influencer marketing and can confidently negotiate value-driven partnerships.Collaborative & Proactive: You're a team player who contributes ideas, takes initiative, and thrives in a fast-paced environment.Passionate About Beauty & Culture: You keep up with trends, know what's happening in the beauty and social media space, and are eager to bring fresh ideas to PURESEOUL.Perks & Benefits20% employee discount across our online and offline storesHoliday allowance of 28 days pro rataComfy and casual dress codeCompany Pension SchemeOpportunity for professional growth and development #J-18808-Ljbffr
Location:
City Of London, England, United Kingdom
Job Type:
FullTime

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