Head Of Marketing
New Yesterday
We are working exclusively with an industry leading client on the lookout for a Head of Marketing to join their head offices in Warwickshire on a 12-month FTC.
Head of Marketing is a leadership role that will be managing a skilled marketing and insight team, playing a pivotal role in leading our client’s brand, digital, and insight strategies across B2C, B2B and their valued Partner Network channels.
Key responsibilities:
* Develop and deliver strategic marketing plans — all focused on customer growth and brand leadership
* Manage and evolve the digital marketing strategy including lead generation, website performance, PPC, SEO, content, and marketing automation tools
* Use data-driven insight to shape strategies and improve customer acquisition, retention, and satisfaction across multiple segments
* Oversee brand positioning and awareness, ensuring consistency and impact across every channel and customer touchpoint
* Lead customer research initiatives and apply insight to business-wide planning, including econometric modelling and brand performance tracking
* Collaborate cross-functionally, working closely with Sales, Customer Experience, and agency partners to drive joined-up, results-focused campaigns
* Mentor and inspire a high-performing team, ensuring delivery of impactful campaigns and continuous professional development
As such we would like you to have/be:
* We’re looking for a seasoned, commercially minded marketing leader who can bring vision, energy, and proven expertise:
* Degree level (or equivalent) education with CIM Diploma
* Broad marketing and brand management experience across B2C and B2B
* Proven track record in strategy development and execution
* Skilled in digital performance marketing, data analysis, and optimisation
* Strong leadership with a collaborative, coaching approach
* Experience managing budgets, agencies, and complex, multi-channel projects
* Confident communicator with senior-level stakeholder influence
By applying for this position, you authorise Auctoro Recruitment to hold your personal details on file for use in finding you a suitable position. Auctoro Recruitment will never transfer your information to a third party without your prior consent
- Location:
- Birmingham
- Salary:
- £65,000 - £80,000 /annum
- Job Type:
- FullTime
- Category:
- Marketing
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