Enterprise Marketing Manager

New Yesterday

Location: Greater London, England, United Kingdom Job title: Enterprise Marketing Manager Accepting Applications Until: 7 November 2025 Overview Our Enterprise team is the entrepreneurial arm of Global, driving engagement and generating incremental revenue from our brands and channels. We develop partnerships, brand extensions, and new business ventures – always keeping our audiences front of mind. This role is a full‑time opportunity to help grow Heart Bingo, one of the UK’s most‑loved online gaming brands. Key Responsibilities
Lead the day‑to‑day operations of our Heart Bingo brand extension from a Global point‑of‑view, ensuring the power of the Heart brand is maximised and protected. Collaborate on and launch new Heart Bingo features, games, and promotions on a national scale across all media channels, including radio, programmatic audio, CRM, online, social media, and OOH. Drive incremental revenue and player engagement for Heart Bingo, monitoring performance against team and individual targets. Build strong relationships with internal teams and external partners to maximise Heart Bingo’s potential and deliver engaging player experiences. Oversee the annual marketing calendar and support marketing campaigns from concept through to completion, ensuring timely delivery and providing post‑campaign analysis to optimise future activity. Tackle challenges creatively to deliver the best marketing solutions for Heart Bingo players. Write and implement clear, impactful briefs to align the team around shared objectives and maintain consistency across campaigns. Collaborate with scheduling teams to ensure marketing creative is delivered through the right channels at the right time. Analyse player data and campaign trends to inform Heart Bingo’s marketing strategy and drive continuous improvement. Monitor competitor activity in the online gaming space and share insights with the team to stay ahead of market trends. Undertake research to identify emerging trends, player preferences, and new opportunities for Heart Bingo growth.
What You’ll Love About This Role
Think Big: You’ll get to work on one of the UK’s most‑loved entertainment brands, bringing bold ideas to life across radio, digital, and outdoor. You’ll have the freedom to dream up campaigns that reach millions and make real impact in a fast‑growing area of the business. Own It: This is your chance to take the lead, driving campaigns from concept to delivery, making key decisions, and seeing the results of your work in real time. You’ll take pride in managing a brand that’s fun, dynamic, and full of personality. Keep It Simple: You’ll cut through the noise, creating clear, engaging campaigns that connect with players and deliver great results. No fluff, no jargon, just smart, creative marketing that works. Better Together: You’ll collaborate with talented teams across Global, from creative and programming to digital and product, and work hand‑in‑hand with our partners to make Heart Bingo shine. Team spirit is everything here, and you’ll feel it every day.
What Success Looks Like
In the first 3 months, you’ll have learned how to create informative and impactful marketing briefs, set clear objectives and direction, and worked alongside our internal creative teams. You’ll have led team brainstorms and put your creative marketing ideas into practice. Started the 360‑degree brand management of Heart Bingo, together with our external stakeholders. You’ll have collaborated with various internal stakeholders including Editorial, CRM, Design, Branded Content, Programming, Digital and Ad Operations, as well as external partners.
What You’ll Need
Minimum 2 years’ experience in marketing, ideally with exposure to gaming, entertainment, or online communities. Great attention to detail and excellent communication skills. Highly organised with strong planning abilities to manage multiple campaigns and promotions. Ability to influence and pull various stakeholders together, navigating competing priorities and delivering results diplomatically. Good knowledge of online gaming platforms, with a finger on the pulse of trends, viral content, and opportunities to engage players. Entrepreneurial mindset, passionate about growing brands, boosting player engagement, and creating fun, memorable experiences. A desire to build strong internal and external partnerships to maximise Heart Bingo’s reach and impact. Analytical and numbers‑savvy, able to use data to optimise campaigns and inform strategy. Creative thinker, excited to share ideas for promotions, games, and social content that resonate with players. Team player, thriving in a collaborative, fast‑moving environment. Can‑do attitude, able to stay calm under pressure while juggling multiple priorities, always focused on delivering the best experience for players.
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Location:
Greater London, England, United Kingdom
Job Type:
FullTime

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