Email Marketing Manager

42 Days Old

BettingJobs is partnering with our client, a UK-based affiliate business, as they search to find an experienced Email Marketing Manager to join their team based remotely in the UK or the South of Spain . The ideal candidate for this role is someone who brings deep expertise in email marketing technology, audience segmentation, personalisation, and data-driven decision-making. iGaming experience is essential, with Ontraport experience preferred. This job can be done remotely within the UK. Responsibilities Lead end-to-end email and SMS campaigns : From strategic planning to QA, deployment, and post-campaign analysis. Drive results with data : Analyze performance, identify trends, and deliver actionable insights to improve ROI. Optimize with segmentation and personalization : Use dynamic content, and strategic segmentation to boost engagement. Manage customer data : Maintain and enhance email databases and marketing automation journeys. Test, learn, and iterate : Use A/B testing and performance metrics to constantly refine content and tactics. Ensure compliance : Maintain best practices and compliance with ASA and general UK wide industry guidelines. Collaborate across...
Location:
London
Salary:
not provided
Category:
Management & Consultancy

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