OverviewRole: Ecommerce Marketing Manager - FMCG Luxury Consumer BrandLocation: Peterborough • Hybrid working: 3 days in the office, 2 days WFHPackage: £65,000 basic + benefits including private healthAre you a hands-on, data-driven Ecommerce Marketing Manager ready to take full ownership of a premium D2C brand’s digital sales and P&L? We're seeking a Digital Sales expert to be the engine of online growth, taking full ownership, replacing external agencies, and controlling the entire e-commerce journey from start to finish.My client is an agile and ambitious consumer brand on a rapid growth trajectory. They recently secured their first major UK grocery listing and are in active discussions with multiple other key retailers, alongside growing D2C and international sales.This is a high-impact, results-focused role with ownership of the online sales engine for the brand.ResponsibilitiesDevelop and execute comprehensive e-commerce strategies to grow digital sales and maximize ROI.Take hands-on daily sales and operational management of core platforms: Shopify and Amazon.Control and optimize all paid advertising—running Meta, Google, and Amazon campaigns.Be responsible for achieving online sales KPIs, including net sales, ATV, conversion rates, customer retention, gross profit, and P&L analysis.Use data analysis to monitor key site metrics, optimise the customer journey, and lead A/B testing for improvement.Ideate and build automated email flows, manage loyalty programs, and drive customer retention.What You'll Bring4+ years of demonstrable success using the Shopify platform and its apps.Proven e-commerce sales development experience with B2C (D2C) propositions.Hands-on experience with paid search (Google) and paid social (Meta).Experience managing and implementing SEO.Excellent written skills (native-level English) and strong copywriting ability to maintain brand tone of voice.Bonus: 2-4 years of experience managing sales through Amazon.Bonus: A keen interest in the food industry or a premium consumer lifestyle setting.Interview process1st Interview: with the Head of Marketing2nd Interview: F2F with wider SLT teamSalary: £65,000 with excellent benefits including Private Health Insurance.Location: Hybrid working - 3 days in Peterborough offices, 2 days WFH.We are an equal opportunities employer and value diversity. We encourage applications from all qualified individuals regardless of race, religion, gender, sexual orientation, disability, or age. We are committed to creating an inclusive environment where everyone feels valued and respected. We will try to respond to all applications; you should hear from us within 2-5 days if you have been successful. #J-18808-Ljbffr