Director of Customer Marketing

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Director of Customer Marketing London - Hybrid (2 days in office, Alphabeta Building, EC2A) £130,000-£140,000 (up to £170,000 for the right candidate) + Benefits
The Company
Our client is a leading and innovative media brand undergoing a major strategic shift. With a strong existing customer base and an established digital presence, they are moving beyond traditional subscription models to embrace creator-led, membership-driven growth . The focus is on deepening customer engagement, building brand differentiation, and developing communities that drive long-term value.
The Role
They are seeking a Director of Customer Marketing to lead this transformation. This is a senior, high-impact role that spans across the business, combining strategy, execution, and innovation. Reporting to the Director of Customer & Marketing, you'll shape customer value propositions, drive rapid growth in memberships, and bring a fresh perspective from outside traditional publishing.
Responsibilities
Build and articulate clear customer value propositions.
Develop and execute marketing campaigns focused on community, membership, and creator-led engagement .
Deliver both quick wins (e.g. subscription perk...
Location:
London
Category:
Management & Consultancy

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