Digital Marketing Specialist

2 Days Old

  • Fantastic opportunity for a Digital Marketing Specialist
  • To join a FTSE 250 recruitment company.

    • About Our Client

    Global professional services firm who are part of the FTSE 250.

    Job Description

    Evolving the personalisation of customer experience across all digital touch points, including web, crm and media, with the ultimate aim of improving conversion across key user journey

  • Deliver against commercial targets to achieve incremental revenue via increased applications and conversion rate
  • Delivery of optimisation campaigns to be in line with the brand as well as website guidelines
  • Identify opportunities for optimization based on site analytics, reports, experience and digital best practices
  • Provide insight and optimisation recommendations to the wider Digital team

    • The Successful Applicant

    · Experience in running optimisation and personalisation programmes across both desktop and mobile platforms.· Experience in developing programmes that tailor to the unique characteristics of users in different countries.

  • Experience of using CRO tools, ideally Optimizely
  • Experience of usings website personalization tools, ideally Medallia MXO
  • Good understanding of Google Analytics and other digital analysis tools ie Hotjar
  • Ability to provide actionable insight from data analysis
  • High level of motivation and initiative and the ability to excel in a fast paced environment.
  • Strong attention to detail.
  • Strong communication skills - both written and verbal and ability to build solid relationships at all levels

    • What's on Offer

    If you're passionate about driving digital performance and want to make a real impact as a CRO Specialist, we encourage you to apply today

    Apply
    Location:
    Gb
    Job Type:
    FullTime

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