Overview

Digital Acquisition Marketing Executive (12 Month Secondment/Fixed-Term Contract) role at American Express. Join to apply for this position within the UK Demand Generation team, focusing on social media campaigns to drive acquisition growth and improve investment efficiency. This role executes marketing campaigns on always-on social media channels to deliver ongoing growth in acquisition volume.

Responsibilities

• Lead Paid Social Media marketing campaigns to support the growth of UK acquisition
• Work with multiple agencies and advertising platforms to optimize value and outcomes for Amex, with attention to detail and governance
• Maintain a pipeline of test-and-learn opportunities, including scoping, testing and validating new channels
• Contribute to the acquisition strategy by identifying and proposing new insights
• Collaborate with stakeholders to develop and deploy targeting & bidding strategies, ad-tech capabilities, and creative messaging
• Support forecasting, budgeting and performance analysis
• Demonstrate a proven track record in a marketing function, with social media as a definite advantage
• Work in a fast-paced, deadline-driven environment while maintaining brand and compliance standards
• Demonstrate solid understanding of media planning and buying across online channels
• Understand the creative development process
• Be a highly motivated, resilient, proactive self-starter who takes initiative
• Analyse data and pull valuable insights
• Foster strong relationship management and interpersonal skills
• Show attention to detail and strong organisational skills
• Communicate effectively in writing and verbally
• Think creatively and innovatively, with the ability to challenge the status quo
• Adapt to agility and pace, overcoming obstacles with a positive attitude
• Be a conscientious team player ready to make an impact in a high-profile role

Qualifications and Desired Skills

• Experience/confidence working with large advertising budgets
• Curiosity about the financial services industry and innovation in digital marketing
• Employment eligibility to work in the UK (visa sponsorship not provided)

Benefits & Additional Information

• Support for financial well-being and retirement
• Comprehensive medical, dental, vision, life insurance, and disability benefits (location-dependent)
• Flexible working model with hybrid, onsite, or virtual arrangements
• Generous paid parental leave policies (location-dependent)
• Free access to global on-site wellness centers (location-dependent)
• Free confidential counseling through Healthy Minds
• Career development and training opportunities
• Offer of employment subject to background verification checks

Job Details

• Seniority level: Entry level
• Employment type: Contract
• Job function: Other