Digital Acquisition Marketing Executive (12 Month Secondment/Fixed-Term Contract)
New Today
At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. As part of Team Amex, you'll experience this powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career.
Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.
Join our dynamic UK Demand Generation team and play a pivotal role in driving our social media campaigns to new heights. This role will execute marketing campaigns on “always-on” social media channels to drive continued growth in acquisition volume and improvements in investment efficiency.
How will you make an impact in this role?
Lead Paid Social Media marketing campaigns to support the growth of UK acquisition
Work with multiple agencies and advertising platforms to optimize, influence, and obtain the strongest value and best outcomes for Amex, while maintaining attention to detail and governance.
Maintain a pipeline of test-and-learn opportunities to create growth opportunities for the future, including scoping, testing and validating new channels.
Contribute to the acquisition strategy by identifying and proposing new insights
Collaborate closely with stakeholders to develop and deploy targeting & bidding strategies, ad-tech capabilities, and creative messaging to excite and convert prospects
Support forecasting, budgeting and performance analysis
Essential Skills:
Proven track record in a marketing function, either in a media agency setting or within a marketing team, with subject-matter expertise in social media being a definite advantage
Ability to work within a fast-paced and deadline-driven environment while retaining attention to detail over essential brand and compliance policies
Solid understanding and experience of media planning and buying across online channels
Good understanding of the creative development process
Highly motivated, resilient, and proactive self-starter who can take initiative
Proficiency in analysing data and pulling valuable insights
Strong relationship management and interpersonal skills
Attention to detail and organisational skills
Strong written and verbal communication skills
Creative and innovative thinker with the ability to challenge the status quo
Comfortable working with agility and at pace, finding a way around obstacles and challenges effectively and with a positive attitude
Conscientious team player who is ready to make their mark through a high profile role
Desired skills:
Experience/confidence working with large advertising budgets
Curiosity about the financial services industry and innovation in the digital marketing space
Employment eligibility to work with American Express in the UK is required as the company will not pursue visa sponsorship for these positions.
We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:
We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:
Competitive base salaries
Bonus incentives
Support for financial-well-being and retirement
Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location)
Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
Generous paid parental leave policies (depending on your location)
Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
Free and confidential counseling support through our Healthy Minds program
Career development and training opportunities
Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.
]]>- Location:
- London, London
- Job Type:
- FullTime
- Category:
- Financial Services