Central are proud to be partnering with a Global manufacturer of consumer products for the construction market, as they look to recruit a Trade Marketing Specialist. Working closely with the Marketing Director, wider local and central marketing teams, you will be responsible for activating the Global and UK & Ireland marketing strategy. You'll be the central point for activating centrally driven marketing activities and delivering them to the UK market in the trade channel. You'll make sure that the local UK market gets the appropriate coverage and that centrally driven campaigns are adapted to suit the needs of our teams and customers. This role would suit a candidate with experience in developing global product for UK customers and operating as a key influencer in a complex matrix structure. MAIN RESPONSIBILITIES: Work with Group Brand & Activation to apply and leverage Global Marketing Campaigns & initiatives as relevant to the UK trade channel — implementing, driving the success and reporting progress and activity back into Marketing Director & Group colleagues Execute NPI launches. Working with Group Brand & Activation and relevant Local Product Manager to implement launch strategy Feed into group brand & activation local requirements for initiatives and campaigns Adapt & translate centrally provided materials to execute group initiatives Create local price list and relevant documents Collect requirements for POS and customer-specific materials Provide support to the local sales teams to meet company targets through local country and customer campaigns, promotions, initiatives Participate in customer reviews to collect understanding, insight & intelligence and feedback from periodical structured interviews and field visit with local sales Management of customer data lists through SFDC system and external data sources Planning, management and execution of local events Engage and manage relationships with marketing agencies, print, event and exhibition suppliers and organisers Specific Skills/Experience: The ideal candidate will have experience in a manufacturing environment within construction, KBB or a related industry. Experience of working in a large organisation with Group & Local Marketing structure would also be highly beneficial. Strong understanding of the full marketing mix, platforms and channels Project management skills Budget Management Strong problem-solving and analytical skills Evidence of creative flair The behaviour set is as important as the practical skills with this role. The business is in the middle of a change management program and the right individual will respond well to this environment. You will be:- Self-starter Good team player Cross-functional working Well organised Results focused Deadline driven Positive attitude with a passion for impactful marketing and driving strategies forward Perseverance and keen to succeed Influencing

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