Software Marketing Manager

New Today

OverviewNothing is building a different kind of company that puts design, emotion, and human creativity at the heart of everything we do. This role is at the forefront of operating system and app software development for a consumer tech brand known for bold ideas and revolutionary products.RoleSoftware Marketing Manager will join our team to shape how the world experiences mobile technology and drive software initiatives that align with the smartphone product roadmap.ResponsibilitiesStrategy Development: Collaborate with the Head of Smartphone Marketing to develop and implement software marketing strategies that align with the company’s goals and the smartphone product roadmap.Campaign Management: Lead the development and execution of marketing campaigns for software products and features, aligning with product launches and smartphone promotions.Market Research & Analysis: Conduct market research to identify customer needs, trends, and competitors; use insights to guide marketing initiatives and optimise campaign performance.Cross-Functional Collaboration: Work with product managers, developers, and designers to communicate software features to the target audience; coordinate with sales on product messaging and positioning.Content Creation: Oversee the creation of marketing content including website copy, email campaigns, product videos, blog posts, and social media content for software products.Performance Tracking: Monitor, analyse, and report on campaign performance; provide recommendations to improve effectiveness and ROI.Customer Engagement: Build relationships with customers to drive product adoption and retention through targeted programs.Brand Advocacy: Champion the brand voice and ensure consistent messaging across marketing touchpoints for software initiatives.RequirementsBachelor’s degree in Marketing, Business, Communications, or related field.Proven track record of creating and executing successful marketing campaigns.Strong analytical skills with experience using data to drive decisions.Excellent communication and interpersonal skills; ability to collaborate across teams.Strong project management skills; ability to manage multiple campaigns simultaneously.Experience with digital marketing channels (SEO, SEM, social media, email marketing, etc.) and working with cross-functional teams.Knowledge of the smartphone ecosystem and trends in mobile software is a plus.About NothingFounded in London in 2020, Nothing is a design-led tech company building an alternative to the industry giants. Our products – from award-winning smartphones to expressive audio and wearables – blend iconic design with intuitive engineering to put people and creativity back at the centre of consumer tech. Backed by GV (Google Ventures), EQT Ventures, C Ventures, and influential investors, we’ve grown from startup to global challenger in a few years.What we offerA chance to shape the voice of one of the most exciting tech brandsFast-paced and creative environment with global reachA culture that values curiosity, creativity, and doing things differentlyA commitment to building a diverse, inclusive, and welcoming workplace for allLocation: London, England, United Kingdom #J-18808-Ljbffr
Location:
City Of London, England, United Kingdom
Job Type:
FullTime

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