Senior Product Marketing Manager

New Today

Responsibilities

  • Lead the UK go-to-market for Payroll and other major product launches
  • Ensure new products are positioned effectively, launched successfully, and set up to deliver commercial impact from day one.
  • Grow adoption of paid add-ons
  • Work with Sales and Success to drive attach rates, identify cross-sell opportunities, and optimise the customer journey for our paid products in the UK.
  • Tailor messaging for the UK market
  • Adapt global positioning and narratives to reflect UK-specific buyer needs, language, and competitive context.
  • Support sales and customer-facing teams
  • Provide region-specific enablement, tools, and insights to help Sales and CS teams confidently communicate value and close more deals.
  • Close the feedback loop between field and product
  • Capture and share insight from UK customers, competitors, and frontline teams to shape roadmap, packaging, and go-to-market planning.

    • Requirements & Qualifications

  • 4–6 years of experience in product marketing or GTM strategy, ideally in B2B SaaS
  • Strong knowledge of the UK market and experience launching or supporting products in-region
  • Proven track record in driving product adoption and go-to-market execution
  • Excellent communicator with the ability to simplify complex ideas into clear, customer-facing messages
  • Experience working cross-functionally with Sales, CS, Product, and Marketing
  • Self-starter with strong organisational skills and a bias for action
  • Experience in HR, Payroll, or Workforce Management tech a plus
    • Employee Perks- Enjoy a flexible and hybrid work policy, with a dedicated office 1 minute walk from Farringdon Station- Own a piece of Deputy through our Employee Share Ownership Plan (ESOP) - Work from home stipend to help you get set up and succeed from home- Benefit from our employee pension matching programme- Access private health and dental insurance- Take paid parental leave to support you and your family- Enjoy additional leave days — including study assistance, celebration days and volunteering- 25 days’ holiday plus bank holidays- Feel secure with our income protection scheme for long-term absence due to illness or injury- Get involved with our global working groups; designed for collaboration, belonging and connection- Connect over weekly office lunches, social gatherings and industry eventsLearn more about our Design, Engineering & Product teams Deputy believes in equal opportunity and that inclusiveness and diversity promotes innovation. Our global team members are from a variety of cultures. And we welcome different perspective and skills. #LI-Hybrid
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    Location:
    London
    Job Type:
    FullTime

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