Reference Number HWCOSMM Consultant Kristina Wallen Date Posted 24 September, 2024 Salary £ Good plus good benefits Location Remote Company type Tour Operator Job sector Digital Marketing Job description Our client is currently seeking a Senior Marketing Manager- FTC Maternity Cover. A hands-on role that will help drive sales, acquisition and retention for both the trade and consumer markets and across several well-known brands. This role will be the product owner of the website and will be responsible for the end-to-end marketing journey, ensuring that website journeys are optimised, campaigns are showcased appropriately and products are suitably merchandised for optimum lead generation and sales. As an all-around marketing professional, you thrive in a busy environment – working across departments in a matrix international business- and you will have a proven track record of delivering measurable marketing campaigns. This role will drive and oversee the implementation of both on and offline media plans and will be able to implement a highly effective CRM campaign, ensuring that the team and agencies deliver all plans on time and on budget.
Tagged as: Temporary
Skills A proven track record as a marketing professional ideally gained within a leisure travel environment
Able to guide online strategies for improving customer relationships online, including all email communication and website content designed for customers and agents
Developing and managing marketing campaigns, including PPC, paid social media and CRM (DM and EDM)
Degree in a related marketing or communications field, combined with previous related experience in a marketing management role within the travel industry
Experience of working in a matrix international environment delivering a wide range of marketing campaigns
A proven track record of delivering multiple projects on time and within budget
A proven brand champion with ability to set measurable marketing strategies including CRM
Excellent budgetary and forecasting skills – as well as good analytical skills
Highly numerate and commercial with a passion for delivery effective and measurable marketing campaigns
Good people management and leadership skills with excellent relationship management skills
Excellent eye for detail