Senior Marketing Manager (B2C)

New Yesterday

Gigaclear Abingdon-On-Thames, England, United Kingdom

Overview

We’re looking for a strategic and creative Senior Marketing Manager with strong content expertise to lead and execute multi-channel marketing initiatives that support acquisition, brand growth, and lead generation. This role is ideal for a results-driven marketer who thrives in a fast-paced environment and has a passion for campaign planning, storytelling and performance tracking. This is a hybrid role, with 3 days per week (Monday, Tuesday, Thursday) in our Head Office in Abingdon, Oxon.

Key Accountability & Responsibilities

  • Campaign management: lead end-to-end multi-channel marketing campaigns across direct mail, paid social, email and other channels; plan, execute with external agencies, and deliver campaigns on time.
  • Opportunity to gain experience in TV and radio advertising creative and media planning.
  • Enhance direct mail effectiveness through creative and targeting improvements.
  • Collaborate with internal teams (Product, Sales, Legal) and external London agencies to develop effective campaigns.
  • Monitor campaign performance and adjust tactics based on data and insights.

Content strategy and development

  • Develop and execute a comprehensive content strategy aligned with business goals and audience needs.
  • Plan, create, and manage a content calendar across platforms (website, blog, email, social media, etc.).
  • Oversee the production of high-quality content, including articles, case studies, videos, and infographics, ensuring a consistent brand voice.
  • Coordinate with designers, freelancers and subject matter experts to bring content ideas to life.

Team and stakeholder collaboration

  • Act as a liaison with external agencies (creative, print/post, media) and internal stakeholders (digital team, sales, legal, product).
  • Collaborate with designers, freelancers, and subject matter experts to execute content ideas.

Data collection, analysis and reporting

  • Track key performance indicators for content and campaigns (e.g. direct mail, social media, email).
  • Provide regular reporting on campaign effectiveness to key stakeholders.

Project and budget management

  • Lead end-to-end delivery of marketing projects and campaigns, ensuring on-time delivery within scope and budget.
  • Define timelines, milestones and deliverables for each project.

Knowledge & Skills

  • Significant B2C marketing experience.
  • Proven experience developing and managing content across multiple channels—online and offline.
  • Demonstrable experience planning and implementing successful marketing campaigns.
  • Strong writing, editing, and storytelling skills.
  • Analytical thinker with ability to analyse data and insights to inform decisions.
  • Excellent project management skills and ability to manage multiple priorities.
  • Familiarity with Salesforce (desirable but not essential).

Staff Rewards, Benefits And Opportunities

We foster a collaborative, engaging culture that empowers staff to grow and maximise their skills. We reward hard work and provide a path for progression open to all.

  • Generous employer pension; up to 8% matched contribution
  • Income protection & life assurance
  • 25 days holiday (plus bank holidays), holiday purchase scheme and Yay Days
  • Health cash plan, 24/7 remote GP access and Employee Assistance Programme including counselling & legal advice
  • Unlimited access to online training and development content via our Learning Management System
  • Long service benefits and monthly employee recognition
  • Enhanced maternity and paternity provisions
  • Flexible working environment
  • Health & Wellbeing initiatives and company funded social events

Our values

Our approach is to work guided by our mission, vision and values. Find a way, Be committed, Do the right thing, Keep it simple.

Seniority level

  • Mid-Senior level

Employment type

  • Full-time

Job function

  • Marketing and Sales

Industries

  • Advertising Services
#J-18808-Ljbffr
Location:
Abingdon
Job Type:
FullTime
Category:
Marketing & Media

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