Senior Marketing Executive
New Yesterday
Company – Leading IT and Software Developer
Job Title – Senior Marketing Executive
Location – Poole, Dorset
Salary – Circa £55k per annum
On behalf of our client we have a new Exciting opportunity for an experienced Senior Marketing Executive who will be responsible for driving all aspects of marketing and events that engage, attract, and convert end-user customers. This is a unique opportunity to shape and grow a new direct-to- customer strategy (GT Time), working closely with Sales and Product teams to deliver powerful, measurable results.
The successful candidate will thrive on connecting directly with customers and creating compelling marketing experiences. The company are excited to be expanding into a new market that focuses on selling directly to end users, and we are therefore looking for a driven Senior Marketing Executive to lead the charge.
KEY DUTIES
* Design and execute automated lead generation campaigns using Salesforce, LinkedIn Campaign Manager, and email automation tools to drive direct pipeline growth.
* Collaborate with the Sales team to define and manage the end-to-end lead process, including NDAs, provision of tailored collateral, and booking qualified sales meetings.
* Develop and tailor messaging that addresses time theft, payroll error, and fraud (e.g. “buddy punching”), highlighting the ROI of biometric time clocks and the compliance advantages of ou...
- Location:
- Poole
- Salary:
- £55,000 /annum asap
- Job Type:
- FullTime
- Category:
- Management & Consultancy