OverviewBytes Software Services is established in 1982 and now employs over 800 people across 6 locations in the UK and Ireland. Our turnover in Financial Year 2024 was in excess of £2bn. We work with SMEs, corporates and public sector organisations to modernise and digitally transform their IT infrastructures. We invest in our employees through ongoing support, training and advice to help them achieve their career aspirations, rewarding success both financially and personally. There is opportunity to grow and move internally which can be seen through our long-standing employees who have developed existing and new skills to move into senior positions in the organisation leaving space for new team members to begin their journey.Why Bytes?Over 800 staff (plans to double in size over the next 5 years)Operating from modern, hybrid working environments with offices in Leatherhead, Reading, London, Manchester, Port Solent and Dublin.Winners of an array of industry awardsSunday Times Top 100 Best Places to WorkExcellent training and career prospects offeredFantastic office with gym, canteen, open plan, smart casual dress code, regular incentives and company eventsSupporters of 85+ charities with strong commitment to diversity and sustainabilityPurpose of JobWe are seeking a dynamic and motivated Senior Marketing Executive to join our team and drive the marketing efforts for our Bytes software optimisation services proposition. This is an exciting opportunity to work with key internal stakeholders, strategic vendors, and partners in this space. The ideal candidate will have a hunger to grow and develop, with a focus on delivering exceptional results.Key ResponsibilitiesCollaborate with Internal Stakeholders: Work closely with the product, sales, and customer success teams to align marketing strategies with business goals and ensure cohesive execution of plans.Engage with Strategic Vendors and Partners: Develop and nurture relationships with key vendors and partners to enhance our software optimisation services offering and drive joint marketing initiatives.Marketing Plan Development: Create and implement comprehensive marketing strategies to promote our software optimisation services, including market research, competitive analysis, and positioning.Campaign Management: Plan, execute, and monitor marketing campaigns across various channels, ensuring they are effective, on budget, and on time.Content Creation: Develop compelling marketing content, such as case studies, whitepapers, blog posts, and social media updates, to engage and educate our target audience.Content Publication: Draft and deliver content for our website and social media channelsPerformance Analysis: Track and analyse the performance of marketing campaigns, providing insights and recommendations for continuous improvement.Event Coordination: Organise and manage events, webinars, and conferences to showcase our services and strengthen our brand presence in the market.Brand Management: Ensure consistent messaging and branding across all marketing materials and communications.Innovation and Growth: Stay up-to-date with industry trends and emerging technologies, bringing innovative ideas to the table to drive growth and differentiation.Educational QualificationsMinimum GCSE (A-C) English - ESSENTIALYears of Experience5+ years of experience in marketing - ESSENTIALExperience in software or technology - DESIRABLEOther RequirementsProven track record of developing and executive successful marketing plans - ESSENTIALUnderstanding of software optimisation services and related technologies - ESSENTIALExcellent communication and interpersonal skills - ESSENTIALAbility to work collaboratively with cross functional teams - ESSENTIALStrong project management skills, ability to work on multiples projects simultaneously - ESSENTIALConfident with marketing tools and platforms - ESSENTIALSeniority levelMid-Senior levelEmployment typeFull-timeJob functionMarketingIndustries IT Services and IT Consulting #J-18808-Ljbffr