The Senior Marketing Executive will play a pivotal role in planning and executing marketing strategies to enhance brand visibility and drive growth within the business services industry. This role requires a proactive individual with expertise in campaign management and a strong understanding of market trends.

Client Details

The hiring company is a specialist in franchising. It is known for its professional approach, innovative solutions, and commitment to delivering impactful results for its clients.

Description

As Senior Marketing Executive, you'll play a pivotal role in shaping and executing our marketing strategy. You'll be the bridge between big-picture thinking and hands-on delivery - driving campaigns that build brand love, boost footfall, and deliver measurable results.

You'll be:

Developing and executing marketing strategies that align with business goals - balancing long-term brand building with short-term performance wins. Leading integrated campaigns across digital, social, in-store, and ATL/BTL channels. Championing the brand - ensuring consistency across tone of voice, visual identity, and customer touchpoints. Owning performance tracking - using data and insights to optimise campaigns and report on ROI. Creating and managing assets - from menus and POS to digital content and launch materials. Collaborating with agencies and partners - ensuring timely, on-brand delivery across all channels. Supportin...