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Compassion in World Farming International is a global movement transforming the future of food and farming. Join our passionate and successful Global Fundraising team and use your strategic and creative expertise to help grow legacy giving across the UK and internationally.

Senior Legacy Marketing Manager (UK and International)

Job Type: Full time; Permanent

Location: Godalming, UK (hybrid working pattern 2x days in the office: Team days Tuesdays & Thursdays)

Salary: £45,000 to £48,000 per annum (depending upon skills and experience)

About The Role

As our Senior Legacy Marketing Manager, you’ll lead the strategic development and delivery of Compassion in World Farming’s legacy marketing programme across the UK and internationally. This is a vital role within our Global Fundraising team, offering the opportunity to help shape a sector leading legacy strategy, that inspires supporters to leave a lasting gift for farm animals and the planet.

As part of this exciting role, you’ll be responsible for all UK legacy marketing communications, from direct mail and digital campaigns to events and supporter engagement, ensuring our messaging is compelling, compassionate, and aligned with our values. Internationally, you’ll help to support the fundraising teams in six key markets (France, Italy, Netherlands, Spain, USA, and Poland) to deliver locally relevant legacy campaigns, providing strategic guidance, content, and training.

About You

To succeed in this role, you’ll need to be a confident and strategic legacy marketing professional, with a proven track record of delivering impactful campaigns that inspire supporters to leave a very special gift. You’ll need to have a deep understanding of legacy fundraising, ideally gained within the charity or NGO sector, and be comfortable working across both UK and international markets.

You’ll need to be highly organised, proactive, and detail-oriented, with outstanding copywriting and creative skills. You will know how to craft compelling messages for direct response and be confident managing multi-channel campaigns. You will need to be able to work in a collaborative manner and be skilled at engaging supporters with sensitivity and care. You’ll be comfortable managing budgets, suppliers, and data, and have a strong grasp of CRM systems (ideally Salesforce).

Why Should You Apply

This is a rare opportunity to lead a global legacy marketing programme that directly supports a mission to end factory farming. Join us and you'll be part of a passionate, purpose-driven team that values your voice, supports your growth, and empowers you to make a real difference.

We offer a supportive, flexible workplace with a strong focus on wellbeing and development, including:

• 25 days annual leave + bank holidays
• Health Cash Back Plan and 24/7 GP access
• Employee Assistance Programme and MHFA support
• Defined contribution pension scheme
• Enhanced discretionary sick pay
• Hybrid working model (role and location dependent)
• Free onsite parking and office next to mainline station
• Cycle Benefit scheme and other savings options
• Ongoing learning and development opportunities

How to Apply & Key Dates

If you’re ready to make a global impact, we’d love to hear from you. Please submit your CV and a cover letter outlining how you meet the Person Specification. To support a fair and unbiased recruitment process, we kindly ask that you do not include a photo in your CV.

Closing Date: 5pm 9th October 2025

1st Stage (Teams) Interview: 22nd October 2025

2nd Stage (Face to Face at HQ) Interview, with task: 3rd November 2025

No agencies please.

To comply with legal requirements in the UK and internationally, all applicants must be able to demonstrate their right to work in the country where the role is based.

Compassion in World Farming is absolutely committed to providing equal opportunities for everyone regardless of their background. We value diversity and live experience and acknowledge the underrepresentation of people from certain backgrounds, both within our organisation and across the sector. We welcome applications from underrepresented groups, whether these be of ethnicity, gender, identity, religion, physical ability, sexual orientation or other.