Senior CRM Manager

2 Days Old

Senior CRM Manager - D2C E-commerce Agency London (3 days per week) | Up to £67,000 + benefits and shares Join a fast-growing retention agency that helps some of the UK's most exciting D2C brands scale through smarter CRM and email strategy. Working with brands like leading confectionery, lifestyle and jewellery names, you'll lead the CRM function across multiple client accounts - shaping strategy, mentoring a small team, and driving measurable results.
The Role Lead and develop a team of 3 CRM specialists
Own CRM strategy and execution across 20+ D2C e-commerce clients
Work directly with clients to design, test and optimise lifecycle campaigns (winback, reactivation, retention)
Oversee all campaign performance and CRM KPIs
Collaborate with designers, copywriters, and account managers to deliver exceptional client outcomes
Act as the go-to CRM expert, helping elevate data-driven strategy across the agency
About You Strong CRM and retention expertise , ideally in e-commerce
Deep knowledge of Klaviyo and Shopify , or similar tools
Proven leadership experience , managing at least one person
Data-driven mindset - comfortable talking metrics like CLTV, ROI, and conversion rates
Strategic yet hands-on - able to balance leadership, client strategy, and optimisation
Agency background or experience working across multiple brands
Why Join People-first, growth-focused culture with a collaborative office
Work with some of the UK's most exciting D2C brands
EMI share options, free laptop, and clear career progression (Head of CRM roadmap)
Social, down-to-earth team that values accountability and creativity
Interview Process: 1️⃣ 45-50 min technical interview (CRM strategy & knowledge check) 2️⃣ Informal coffee chat + team meet (culture & approach)
Find out more and apply via the link below
Apply
Location:
London
Job Type:
FullTime

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