Senior Category & Shopper Marketing Manager

39 Days Old

An exciting opportunity to join a high-performing, internationally-focused team within a leading FMCG business. We're looking for a Category & Shopper Marketing Manager to take ownership of category strategy, shopper insights, and promotional performance across multiple markets and customers in Europe.
The Role
You will be the go-to expert for all things category development and shopper marketing- responsible for turning data into actionable strategies that drive commercial success across brands, distributors, and retailers. Collaborating closely with Sales, Marketing, and Regional teams, you’ll help shape plans that deliver real value at the shelf and online.
Key Responsibilities
Drive category and shopper insight development using retail and distributor data (e.g., Nielsen, GfK, IQVIA) Support sales teams with customer strategies, trade plans, and post-promo evaluations Build compelling customer presentations and proposals for NPD and range reviews Align distributor plans with brand, category, and retailer priorities Lead the category agenda with key customers and support best-in-class execution Manage and optimise databases and tools for continuous insight delivery Work with regional and EU teams to champion the Customer Ma...
Location:
London
Category:
Management & Consultancy

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