Retention Marketing Specialist (UK)

New Yesterday

We're looking for a Retention Marketing Specialist to join our customer marketing team on a hybrid working basis. You will be an expert in your field, developing engaging campaigns to retain new and existing customers. You will work closely with our Performance Specialists and Digital Store teams to drive progress and grow an increasingly loyal customer base.
Who We Are
QVC empowers shoppers with knowledge and shares insights in a lively, engaging way. We offer an ever-changing collection of familiar brands and fresh new products – from home and fashion to beauty, electronics and jewellery – and we connect shoppers to interesting personalities, engaging stories and award-winning customer service.
QVC International brings the QVC shopping experience to millions of people in Germany, Austria, Japan, the U.K., Ireland and Italy. QVC International reaches 124 million homes via 10 television networks and reaches millions more via multiple streaming services, websites, mobile apps and social pages. QVC International has team members in the U.K., Germany, Japan, Italy, Poland and China.
Your Impact
You will, be developing, executing and controlling Retention Marketing Activities within an important area of the Customer Life Stage (Lead Generation, New Name, Retention, Loyalty / Existing Customer Retention, Churn Prevention & Reactivation) You will be developing weekly and monthly goals within an important area (Lead Generation, Data Capture, New Name Retention, Existing Customer Retention, Churn Prevention and Reactivation) You will set up campaigns to lead and improve results on an ongoing basis. You will be driving insights to deliver new areas of opportunity for the business Creating Campaigns to engage and retain customers Skills
What You Bring
You will have experience in Retention Marketing both digital and direct. You will have experience driving profitable sales and customer development. You will have technical knowledge in Retention Marketing Tools (e.g. Campaign Management Tools, Marketing Automation, Machine Learning) You'll have strong analytical skills and the ability to present complex issues in a customizable way. You'll have an ability to work on different levels up to executive level and to work in an international environment with teams in different markets You will have experience translating data insights into clear actions and having the capability to convince and engage other partners
Location:
London

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