Regional Head of Marketing & Communications – EMEA (Parental leave cover)
New Yesterday
Regional Head of Marketing & Communications – EMEA (Parental leave cover)LondonContractWe are looking for an exceptional individual to join a global Marketing & Communications team in the role of Head of Marketing & Communications – EMEA (interim). The role is a parental leave cover, fixed term contract of one year. During this time, this individual will be responsible for leading the talented EMEA MarComms and Pursuits team who provide Marketing, Communications, and Pursuits partnership across the Europe, Middle East and Africa (EMEA) region. This role also serves as a member of the global MarComms leadership team and as a member of the EMEA leadership team.Who you areYou’re a rare and special breed: a marketing dynamo and a strong team leader and manager. You have a strong vision of how to motivate others to achieve tangible results. You have a great track record in delivering omnichannel campaigns in multiple countries and languages whilst expertly navigating cultural nuance. You are creative and collaborative and can communicate messages and the uniqueness of the service offering in a compelling way. You have good influence and persuasion skills and are adept at building strategic relationships to strengthen your team’s contribution to the business. You have acute business acumen, understand the influence marketing can have on the business’ bottom line and approach your work with an entrepreneurial spirit.You'll be provided the environment for you to grow and thrive, if you can provide advanced knowledge of MS Office and Adobe CS, a Bachelor’s degree in marketing, communications or related field as a minimum, and 10+ years’ experience in international, broad-spectrum B2B marketing disciplines including lead generation, content creation, communications, digital and PR. Property, finance or construction industry exposure would be a bonus. Sound like a deal?RequirementsLeadership of multi-member, multi-faceted marketing teams – ideally across multiple markets and languagesExperience working within a global and/or multi-market regional business – including experience navigating the balance of driving a globally consistent, but locally nuanced message and contentCollaborative by nature, you pride yourself on your superior stakeholder management skills and can form relationships quickly across all areas of our businessExperience taking on leadership roles where strategy and team are already well-articulated, managing and executing on the built strategy within allocated budgetsAppreciation and experience working in a fast-paced, action-oriented environment – comfortable both driving strategy and executing on initiatives directlyYou have opinions and express your thoughts/experienceAbility to travel within Europe as neededMarketing experienceYou have a passion for storytelling and integrated content campaigns, impactfully speaking to the audience to drive business growth measuring success and ROI along the wayHappy to roll up your sleeves, you have exemplary copywriting skills, and an unfaltering attention to detailYou can communicate a concept, data set, or product through a cohesive narrative whilst maintaining our tone of voiceCreative flair to create campaigns that are compelling, and representative of our brand, conveying our forward-thinking methodology, topical news and unique selling pointsDevelopment and delivery of multimedia content and omnichannel campaigns at scale, to ultimately drive business results and increase revenueStrong understanding of the platforms, channels, and strategies/approaches that will enable us to reach the target marketResponsibilitiesDriving the marketing strategy led by the needs of customers and the objectives of the business, to ultimately achieve Unispace EMEA’s revenue targetsDeveloping and delivering distinctive, differentiated and engaging customer-centric campaigns and collateral that inform the customers on ‘what we do and how we do it’ across end-to-end customer journeysEnsuring the production of all content including; case studies, photography, videography, video scripts, print and digital experiences, social posts, blog posts, sponsored events and hosted seminars / presentationsProject marketing – coordinating photo shoots with local studios to capture our client spaces, coordinating content for case studiesManaging the EMEA social media calendarLocal studio event management across content launchesCreating and diligently maintaining a content marketing pipeline, library, and calendarWorking in a digital marketing automation platform - HubSpot - to build and schedule contentManaging and monitoring the quality of content and the results of campaigns for all omnichannel activity across digital platforms, online and offline content, events and PRDriving our external communication strategy and leading the PR agencies to drive business resultsWorking closely with the CEO, EMEA and fellow Leadership Team members to drive the business plan for the EMEA regionManaging the budget and execution in line with KPI’sLeading and developing the EMEA marketing team - including direct reports, and broader team – with a focus on continued Personal Development Planning, Training, and attainment of annual goalsCollaborative approach across disciplines, global regions, and EMEA studiosTechnical knowledge, skills and experience10+ years industry experience in B2B MarketingBachelor's degree in Marketing, Communications or Journalism preferredExcellent writing skills with an eye for graphic design and the ability to communicate a concept through a cohesive narrative while understanding tone of voice, and look and feelKnowledge of marketing principles, brand, product and service management, sales and business developmentUnderstanding of changing market dynamicsExperience with HubSpotExperience with SalesforceBuilding relationships and communicating with impactTime management and organisational agilityClient orientationInfluencing othersCreative Suite (Preferred)Seniority levelMid-Senior levelEmployment typeContractJob functionMarketingIndustriesConstruction, Design Services, and Architecture and Planning
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- Location:
- London, England, United Kingdom
- Job Type:
- FullTime