Product Marketing Manager, Global Supply

New Today

Product Marketing Manager, Global Supply

Do you get excited and energized about AI’s transformative impact on the open web, the publisher eco-system and advertising? Taboola’s Supply side continues to evolve—shaped by AI disruption, shifting user behavior, and new monetization streams. In this moment of change, we are investing in the future by growing our Global Supply Product Marketing team.

This Product Marketing Manager will own new launches within our core revenue products across all stages of the product life-cycle — from ideation to development to adoption across key Supply-side initiatives, collaborating closely with Product, Sales, Marketing, and cross-functional teams across the globe.

You will also be a pivotal part of the team tasked with defining and scaling products that drive advertiser success through high-quality, high-intent supply—whether that supply comes from premium publishers, commerce partners, or future supply types yet to emerge.

What skills and qualifications do I need?

For this role, it is essential that you have:

  • Minimum 2 years experience in Product Marketing or related role
  • Experience developing impactful product Go-To-Market strategies and cross-functional plans
  • Passion for product positioning and messaging, with excellent writing skills and customer communication
  • Ability to think creatively while making decisions based on data
  • Motivated self-starter who thrives in fast-paced marketing environments
  • Teamwork skills a must, proven ability to manage external resources and collaborate with other functions in the company
  • A deep understanding of the programmatic ad tech ecosystem, and/or the digital media landscape

    • It’d be great if you also have:

  • Experience working in a company in ad tech, SaaS platforms, digital media or data
  • Experience working on products or initiatives in ad tech for publisher customers.
  • Bonus points for experience working on product launches or GTM activities that drive programmatic revenue for publishers customers
  • Experience in B2B marketing and driving product launches, including value proposition development, product and portfolio positioning, and solution packaging

    • What will I be doing on a day-to-day basis?

    The day in the life of a product marketer is diverse; you can find us collaborating closely with our Product teams, evangelizing Taboola products and gathering feedback at client meetings, training the sales teams on new feature pitches, or sitting with the marketing team developing our next activation. Key responsibilities include:

  • Go-to-Market Execution: Drive planning and execution of new product launches collaborating with Product Management, Sales, Account Management, Marketing teams as well as the executive team and external resources
  • Positioning & Messaging: Translate complex products into compelling, clear value propositions tailored for target customer segments and personas
  • Cross-Functional Alignment: Serve as a central connector between Product, Sales, and Ops to ensure Supply product strategy translates into measurable business outcomes.
  • Voice of Customer: Harness a deep knowledge of our market, customers, and competitive landscape; influencing product roadmap and positioning/messaging
  • Sales Enablement: Own the creation of collateral, one-pagers, pitch decks, case studies, and internal training materials that empower sales to win.

    • About Taboola

    Taboola empowers businesses to grow through performance advertising technology that goes beyond search and social and delivers measurable outcomes at scale.

    Taboola works with thousands of businesses who advertise directly on Realize, Taboola’s powerful ad platform, reaching approximately 600M daily active users across some of the best publishers in the world. Publishers like NBC News, Yahoo, and OEMs such as Samsung, Xiaomi and others use Taboola’s technology to grow audience and revenue, enabling Realize to offer unique data, specialized algorithms, and unmatched scale.

    Apply
    Location:
    Gb
    Job Type:
    FullTime

    We found some similar jobs based on your search