Join to apply for the Product Marketing Manager (12 Month Fixed Term Contract) role at Sage. At Sage, we’re passionate about supporting the accounting profession and enabling our customers to thrive. You’ll join a dynamic global team that values creativity, collaboration, and innovation, where your ideas will help shape how Sage partners with accountants across Europe and beyond. This is an exciting opportunity to make a real impact in a fast-moving, customer-centric business at the heart of digital transformation for the accounting industry. About The Role Are you passionate about the accounting profession and eager to shape how Sage shows up for accountants across the globe? We’re looking for a strategic and customer-focused Product Marketing Manager to join our global team on a 12-month maternity cover contract. Location: Hybrid – 3 days per week from our Newcastle office. Key Responsibilities

Lead the go-to-market strategy for Sage’s accountant-focused products globally, with a strong focus on the European market. Shape how Sage’s accountant solutions are packaged, priced, and positioned to ensure clarity, competitiveness, and customer impact. Lead the strategy and execution of Sage’s Winning in Europe initiatives, ensuring Sage becomes the partner of choice for eInvoicing across France, Spain, and other priority EU markets. Design and deliver integrated propositions that resonate with firms of all sizes—from sole practitioners to mid-market practices. Conduct market research to uncover evolving accountant needs and identify growth opportunities. Contribute to vertical strategies for accounting segments, including embedded services. Collaborate cross-functionally to drive adoption, engagement, and commercial growth through product-led initiatives. Work with partner and B2B2SMB channels to activate regional go-to-market plans. Act as the voice of the European accountant, providing market and customer insights to global product and strategy teams. Define commercial models, pricing, and packaging frameworks to support growth and competitiveness.

Qualifications

Proven experience in Product Marketing, Go-to-Market Strategy, or Commercial Strategy, ideally within B2B SaaS, fintech, or accounting technology. Deep understanding of accountant needs in European markets, particularly in France and Spain. Strong expertise in market positioning, messaging, and product launch execution. Experience developing value-led propositions and tiered pricing models. Excellent communication and storytelling skills, with the ability to translate complex ideas into impactful narratives. Proven success influencing cross-functional teams across global and regional structures. Strategic and commercially minded, balancing long-term brand positioning with short-term growth objectives. Fluent in English; additional European languages (especially French or Spanish) are advantageous. Willingness to travel occasionally to key European markets for research, collaboration, and GTM support.

Your Benefits Benefits video – https://youtu.be/TCMtTYUUiuU

Work away scheme for up to 10 weeks a year On-going training and professional development Paid 5 days yearly to volunteer through our Sage Foundation Flexible work patterns and hybrid working

Seniority Level

Mid-Senior level

Employment Type

Temporary

Job Function

Marketing and Sales

Industries

Software Development

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