Product Marketing Associate EMEA & APAC
New Today
Over the last 20 years, Ares’ success has been driven by our people and our culture. Today, our team is guided by our core values – Collaborative, Responsible, Entrepreneurial, Self-Aware, Trustworthy – and our purpose to be a catalyst for shared prosperity and a better future. Through our recruitment, career development and employee-focused programming, we are committed to fostering a welcoming and inclusive work environment where high-performance talent of diverse backgrounds, experiences, and perspectives can build careers within this exciting and growing industry.
Position Summary
Working in close collaboration with Product Specialists, Compliance, and Distribution teams, the Associate will help craft compelling product messaging and develop regionally tailored marketing collateral. The role will have a dotted-line reporting relationship to the AWMS Product Marketing team, ensuring alignment with global initiatives.
The ideal candidate is a highly organized, detail-oriented professional with strong project management capabilities and a proven ability to execute multi-channel campaigns in a fast-paced environment. A commitment to quality and meeting deadlines is essential to ensure the delivery of best-in-class marketing assets.
Essential Duties
Content Development & Version Management:
- Lead the creation and ongoing maintenance of high-impact product marketing materials including fund webpages, presentations, fact sheets, emails, videos, and quarterly letters, while ensuring consistency of messaging and brand.
- Collaborate closely with Legal and Compliance, and where necessary, external counsel, to ensure all product marketing materials meet local regulatory requirements.
- Manage translations of all associated product materials, liaising directly with local agencies and local-language business partners to ensure accurate transcreation of messaging.
Strategic Execution:
- Support the International Marketing team with the development and delivery of product marketing campaigns and strategic initiatives that align with core business objectives, to build awareness, deepen relationships, ensure quality client servicing, and support sales to scale the AWMS platform in the region.
Product Launch Marketing Plan:
- Leverage established processes from the Product Marketing team to develop, own, and execute a robust and repeatable international product-launch marketing plan, in collaboration with key stakeholders including AWMS Sales, Product Development, IR, Product Management, Compliance, and Legal teams.
Strategic Partnership and Platforms:
- Support channel marketing with the management and monitoring of AWMS product data and messaging across all international third-party product platforms.
Cross-Functional Alignment:
- Serve as a central partner to Product Management, Sales, Investor Relations, Compliance, AWMS Leadership, Design, and broader Marketing to streamline messaging and deliver cohesive, high-quality output
Required Skills
- Investment knowledge and storytelling expertise required
- Exceptional project management skills; detail-oriented and willing to roll up your sleeves and execute
- Flexible, responsive, and customer-focused to deal with changing priorities, meet deadlines, and build customer confidence
- Ability to handle a busy workflow with composure and competence is essential
- Strong understanding of financial markets, investment products, and the competitive environment
- Strong communication and interpersonal skills to deal with multiple internal and external clients, vendors, and marketing team members on a daily basis
- B2B marketing experience, including direct contact with the salesforce and in-depth knowledge of the sales process, required
- Demonstrated ability to work both independently and as part of a team
- Ability to work under pressure and adhere to tight deadlines
- Strong attention to detail and proficiency in Microsoft Excel and PowerPoint
Required Education and Experience
- 2+ years of relevant experience in product marketing or similar function
- Requires a bachelor’s degree
- Financial Services Industry experience preferred
- Familiarity with a variety of marketing concepts, practices, and procedures
- Experience working with compliance and regulatory guidance to ensure compliant collateral is preferred
- Experience with project management systems and software is a plus
Reporting Relationships
Principal, Head of International Marketing & Branding
There is no set deadline to apply for this job opportunity. Applications will be accepted on an ongoing basis until the search is no longer active.
- Location:
- London
- Category:
- Marketing & Media