Overview

Principal Consultant - Channel Marketing role at MomentumABM. MomentumABM is committed to empowering organizations to center everything they do on clients and build strong, lasting relationships.

The Role

The Channel Marketing Principal Consultant is an integral part of our Advisory and Consulting, project-based business. You will deliver consistently impactful guidance to channel marketing, CMO and GTM leaders, support strategic consulting engagements, and develop senior relationships. You will make strategic recommendations on building channel capabilities, organizational alignment, and channel strategies to help clients achieve growth goals. Our advisory team partners provide ongoing executive guidance from strategy to execution using MomentumABM proprietary research, best-practices, frameworks and tools. The role requires a growth mindset and strategic thinking with authority and expertise, helping clients sharpen channel marketing capabilities, design ABM programs to drive growth, and overcome operational and measurement-related challenges.

Key Responsibilities

• Advisory and consulting delivery
• Lead and deliver ongoing advisory engagements for allocated clients in technology and professional services
• Consult with clients to apply our research and best-practice models in the context of their business, solving problems through project-based engagements as well as inquiry and advisory
• Refine, productise and innovate a regular stream of channel marketing related IP and frameworks for clients in line with the annual innovation plan
• Propose new ideas/innovation opportunities based on gaps identified from client engagements
• Collaborate with other advisors to deliver exceptional advisory experiences
• Support collaboration, drive operational excellence and ensure timely client knowledge transfer

• Client relationships
• Serve as the dedicated advisory point of contact for allocated clients, delivering value across all key interactions
• Elevate client interactions by leading engagements with clarity and impact
• Deliver a fantastic client experience through leadership, proactive delivery, and strong partnerships
• Gather, synthesize, and communicate insights about a portfolio of clients to inform future consulting
• Spot opportunities and support account expansion and proposal development
• Facilitate workshops, lead assessments, deliver guidance calls and present best-practices and research
• Maintain high client satisfaction and enable service expansion within advisory relationships

• Strategic influence & market presence
• Act as internal SME on channel marketing topics
• Lead development of channel marketing best-practices and productise IP for consistent delivery
• Collaborate with the advisory team to develop IP that addresses portfolio gaps
• Partner with internal Marketing Team to promote thought leadership through blogs, infographics, webinars or podcasts
• Present at client and industry events and establish an industry presence as a speaker and thinker
• Ensure successful delivery from diagnostics through value realization

Experience

• Extensive experience in a channel marketing role (10+ years) and/or B2B marketing consultancy with a focus on B2B channel marketing. ABM with channel partners is highly desirable
• Demonstrable experience in strategic thinking and problem solving
• Bachelor’s degree required; master’s degree or MBA highly desirable
• Expert understanding of different partner types

Perks and Benefits

• Annual leave: 25 days (27 days after 2 years) plus Public Holidays UK
• 3 discretionary days off for end-of-year shutdown
• Medical Cash Plan
• Life Insurance & Income Protection
• Personal L&D budget
• Access to internal learning programmes
• Fully accredited ABM certification
• Reward & Recognition Scheme, including sabbatical option
• Quarterly MVP Reward (paid trip to London or Boston)
• Discretionary company bonus
• Home office enhancement budget
• Access to Spill online mental health support
• Enhanced parental leave and sick leave
• Hybrid and flexible working policy
• Culture Club events and wellbeing activities

About MomentumABM

MomentumABM’s mission is to empower organizations to center everything they do on clients and cultivate stronger relationships. Our client growth services across consulting, research, learning and content help companies outperform the market by connecting with clients on a new level.

EEO Statement

MomentumABM is an equal opportunities employer. We welcome applicants from all backgrounds and are committed to fostering an inclusive and supportive environment for every team member and candidate. We are happy to accommodate any adjustments required as part of the recruitment process to ensure a fair interview experience.

Other

Seniority level

• Director

Employment type

• Full-time

Job function

• Marketing
• Industries
• Marketing Services