[PERM] Regional Marketing (E-Commerce)
New Yesterday
Overview
Oversee key online sales channels on marketplaces like Shopee, Lazada, TikTok e.g. Monitor product listings, inventory and content are up to date on all platforms. Manage brand websites to ensure customers are directed to the right online/offline store option for purchase. Plan and execute regional online campaigns like product launches and mega sales days. Collaborate with local country teams to implement campaigns and product launches in alignment with regional marketing plans. Liaise with marketing team to deliver compelling campaign assets. Monitor and analyse KPIs such as traffic, conversion, sales, ROAs and customer acquisition metrics. Manage e-commerce performance dashboards and generate reports with actionable insights to drive improvements. Identify growth opportunities with data-driven analysis and competitor benchmarking. Recommend strategies to improve effectiveness and efficiency of campaigns. Work closely with regional and country team members to optimise brand and product visibility on e-commerce platforms. Conduct monthly meetings with local and regional teams to review performance and address any operational issues. Ensure alignment of e-commerce strategy with regional business goals.
Responsibilities
Oversee key online sales channels on marketplaces like Shopee, Lazada, TikTok e.g.
Monitor product listings, inventory and content are up to date on all platforms
Manage brand websites to ensure customers are directed to the right online/offline store option for purchase
Plan and execute regional online campaigns like product launches and mega sales days
Collaborate with local country teams to implement campaigns and product launches in alignment with regional marketing plans
Liaise with marketing team to deliver compelling campaign assets
Monitor and analyse KPIs such as traffic, conversion, sales, ROAs and customer acquisition metrics
Manage e-commerce performance dashboards and generate reports with actionable insights to drive improvements
Identify growth opportunities with data-driven analysis and competitor benchmarking
Recommend strategies to improve effectiveness and efficiency of campaigns
Work closely with regional and country team members to optimise brand and product visibility on e-commerce platforms
Conduct monthly meetings with local and regional teams to review performance and address any operational issues
Ensure alignment of e-commerce strategy with regional business goals
Qualifications
Requirements:
Bachelor's degree in marketing, business, e-commerce or any related field
At least 3 years of e-commerce experience with proven track record in online sales growth, marketplace management and campaign execution
Familiarity with Southeast Asia e-commerce markets and consumer trends an added advantage
Please state your availability, current and expected salary in the resume.
We regret that only shortlisted candidates will be notified.
This is in partnership with the Employment and Employability Institute Pte Ltd (“e2i”).
e2i is the empowering network for workers and employers seeking employment and employability solutions. e2i serves as a bridge between workers and employers, connecting with workers to offer job security through job-matching, career guidance and skills upgrading services, and partnering employers to address their manpower needs through recruitment, training, and job redesign solutions. e2i is a tripartite initiative of the National Trades Union Congress set up to support nation-wide manpower and skills upgrading initiatives.
By applying for this role, you consent to GMP Recruitment Services (S) Pte Ltd’s PDPA ande2i’s PDPA.
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- Location:
- City Of London, England, United Kingdom
- Job Type:
- FullTime