Performance Marketing Executive (paid social & search)We are looking for a creative and analytical Performance Marketing Executive to join our fast-growing team. This role will support the Performance Marketing Manager to reach new audiences and acquire new customers for the brand via paid search and paid social campaigns.About Create AcademyWe’re on a mission to help people unlock their creativity, build confidence and live more fulfilled lives. Through online courses, Create Academy members enjoy unparalleled access to the expertise of leading figures in gardening, interior design, craft and food.Key ResponsibilitiesWork with the Performance Marketing Manager to execute the growth strategy and achieve business objectivesProactively seek inspiration to feed new ideas into the creative pipelineWrite compelling advert copyBuild adverts across paid channels, and regularly update the team on advert performanceSupport the management of advert accounts across Meta, Pinterest, Google & moreDefine audiences and spot opportunities for growthSupport on executing a roadmap for testing and optimising performance on each platformWork alongside creative teams to produce and test advertising assetsWork alongside the product team to test and improve landing pagesSupport on reporting and delivering key insights to the wider team in a clear and concise wayEssential for the role1+ years experience in performance marketingExperience optimizing towards set targetsExperience building adverts across different channelsKnowledge of advert specifications across different channels and placementsKnowledge of key paid digital marketing channels (Meta, Google, Pinterest)Experience using video assets for performance marketingExperience working with and briefing a creative teamExperience using Looker Studio or other data visualisation toolsDesirable for the roleAn interest in creative skills and hobbies taught in Create Academy coursesUnderstanding of SEO & GEOAn interest in using AI tools to work more efficientlyInclusion in company pension scheme25 days annual leave, plus a day off for your birthdayAccess to training fund for professional development opportunitiesFully remote working available from May to SeptemberWorking collaboratively as part of an ambitious and experienced teamWorking in the vibrant area of Hackney Wick, East LondonCreate Academy is an equal opportunities employer and welcomes applications from all qualified candidates. #J-18808-Ljbffr