Partnership Marketing Activator
New Yesterday
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GLL is looking for two dedicated Partnership Marketing Activators based at Middlegate House, Woolwich, South East London who are looking to develop their marketing career further as part of a not-for-profit, charitable social enterprise.
As an industry leader, this is an exciting time to join GLL, you’ll play a key role in our Partnerships Marketing function within the National Marketing Department. Our Partnerships Marketing function is an integral part of the business, working in partnership with our local authorities, partners and internal key stakeholders to plan and execute B2C marketing activities to drive partner and business objectives, collaborating to influence and drive connected brand awareness and partnership marketing activity, based on audience insights and financial performance. This is a hands-on role, with the opportunity to work autonomously and as part of the wider team. As a Partnership Marketing Activator you will play a fundamental role in co-ordinating, implementing and optimising multi-channel content to enhance engagement with key audiences. Reporting to the National Marketing Programme Manager - Partnerships & Local Marketing, this role is essential in ensuring that all content, messaging and collateral represent the brand in the most effective way at a partnership level.
This is an exciting and varied role, with scope for professional development. With the opportunity to be creative through the sharing of ideas, contributing to creative marketing programmes and helping to maintain a captivating customer journey via an omni-channel approach.
What you’ll do:
- Co-ordinate, deliver and deploy multi-channel marketing campaigns to enhance engagement with key audiences, in line with key partnership priorities.
- Create and develop marketing messaging across print and digital collateral aligning to on-brand messaging and representing the Council partnerships in the most effective way.
- Update and maintain customer journey touchpoints including partnership and centre website pages, social media, Google Business Profiles and other communication channels as required by the wider campaigns.
- Analyse the impact and effectiveness of marketing activity to help inform future content and engagement.
- Find and deliver solutions for centre-based bespoke marketing problems, creating relevant assets to allow centres to connect effectively with local communities.
- Approval of social media content.
- Deliver training on marketing processes and activities to the rest of the business
As a leader within the leisure industry we can also offer scope to progress your career, and job variety like nowhere else.
What you need:
Marketing Degree
Previous experience within a multi-site marketing function (leisure or retail experience would be preferred)
The ability to interpret requirements from various stakeholders, turning their requests into actionable marketing activity.
Extremely effective organiser / multitasker; able to adapt and juggle varying projects at the one time.
Strong people and communication skills with excellent attention to detail
Good organisation and planning skills
As a charitable social enterprise and cooperative owned by our staff, GLL is a unique organisation for you to have a career with!
The basics:
This is a Full time permanent. Hours of work will be negotiated with you in line with the needs of the service, flexible working may be possible, working from home is not possible in this role.
We are an accredited Living Wage employer with industry leading rates of pay
We can offer a career, not just a job with extensive Learning & development support available.
A uniform will be supplied and must be worn
GLL is Values Driven, not Profit Driven. We work hard to benefit the communities we operate in.
As a staff owned organisation you will be given the opportunity to join the Society and t have a stake in your business
Additionally GLL offers employees a range of employment benefits:
Access to a pension scheme.
Health Assurance and access to Counselling services
Access to the tax efficient Ride to Work bicycle purchase scheme.
Free annual eye tests
Discounted nationwide (over 200 centres) inclusive leisure centre membership for you and your partner. This includes GLL Extras!
GLL Society benefits (if you choose to join the Society after your probation period) include:
The right to stand for the Society board and to vote for board members to represent you
Access to team building and fun events such as Treks, Concerts outings etc
Access to a range of benefits exclusive to our people – ask your line manager for details or check out the Intranet
#J-18808-Ljbffr- Location:
- London
- Job Type:
- FullTime
- Category:
- Marketing & Media